OptiMonk alternatives: 9 popup tools compared

• Switching is done for you: our team migrates your OptiMonk campaigns for free, with 2 hours of consultancy on them (a $300 value)
• The Popupsmart AI agent builds and publishes a whole campaign from a chat, on every plan, the free one included
• Your own AI agent can do everything the app does over the MCP server or the CLI, integrations included
• Ease of use is what its G2 reviewers praise most; a hard-to-handle editor is among OptiMonk's most common complaints

• OptiMonk's free plan is bigger: 10,000 pageviews against our 5,000
• OptiMonk costs less below 30,000 pageviews a month
• OptiMonk does more for an online store: product recommendations, add-to-cart from the popup, revenue per campaign

• An AI agent that builds and publishes campaigns from a chat
• MCP server and CLI for your own agent, integrations included
• Smart Mode: AI picks the audience (paid plans)
• One snippet on any platform, several websites per plan

Reviews written 2020–2026, 59 in the 12 months before we read them

• Popups, email and SMS campaigns in one app, where OptiMonk hands each lead to your email platform
• Its email plan, priced by contacts, includes the popups

• No free plan, only a 15-day trial
• Its Displays plan starts at $24 / mo for 10,000 pageviews, against OptiMonk's $19 / mo for 20,000

• Newsletters, welcome series and abandoned-cart emails
• SMS for stores
• Popups priced by pageviews on its Displays plan
• Landing pages and embedded forms

Reviews written 2017–2025, 1 in the 12 months before we read them

• Smart Triggering picks when each visitor sees the popup, Prism AI adapts the content and the offer, Smart Testing runs the experiments
• On the Fully Managed plan, its team runs the campaigns

• Shopify only: its pricing page says it doesn't integrate with any other platform, where OptiMonk runs on any site
• No free plan, only a 14-day trial; from $100 / mo for 20,000 site visitors a month, against OptiMonk's $19 / mo for 20,000 pageviews (one visitor opens several pages)
• No G2 page: its rating is from the Shopify App Store

• AI that times, personalizes and tests each popup
• Fully Managed plan: its team runs the campaigns
• Quiz answers sent to your email platform
• Revenue reported per campaign

• The work is done for you, where OptiMonk is self-serve
• Popups, web push, an onsite feed and embeds in one program

• No free plan: $299 / mo on Shopify for 500,000 pageviews, after a 14-day trial
• Priced for a store that wants the work done, not for one looking for a cheaper tool

• A strategist who builds and tests the campaigns
• Web push, an onsite feed and embeds besides popups
• Tests against control groups
• Plans quoted after a demo outside Shopify

Reviews written 2017–2026, 40 in the 12 months before we read them

• Email campaigns and embedded forms from the same company

• It counts unique visitors a month, not pageviews: 1,000 free, $25 / mo for 10,000

• A/B testing and analytics on the free plan
• Email campaigns from the same company
• Embedded forms
• 67 integrations by its own count

Reviews written 2018–2026, 9 in the 12 months before we read them

• Forms inside your pages: inline, sidebar and content lockers
• Sub-accounts for agencies

• No free plan: from $21 / mo ($7 billed annually, first year) for 2,500 impressions, with a 14-day money-back guarantee
• Features unlock plan by plan, where OptiMonk puts every feature on every plan

• Inline and sidebar forms, content lockers
• Sub-accounts and client logins for agencies
• Follow-up campaigns
• A first-year discount on annual billing

Reviews written 2016–2026, 4 in the 12 months before we read them

• Free core plugin with unlimited popups and pageviews; Pro is $99 / yr for one site
• Works with WordPress form plugins, page builders, WooCommerce and LifterLMS

• WordPress only
• Exit intent, scroll, referrer and location targeting and analytics come with Pro, where OptiMonk's free plan has every feature
• Direct connections to Mailchimp, AWeber and FluentCRM are on Pro

• Free core plugin, unlimited popups and traffic
• Built inside WordPress, with form plugins and page builders
• WooCommerce and LifterLMS popups
• Exit intent, scroll and location targeting in Pro

Reviews written 2018–2023, 0 in the 12 months before we read them

• Recent reviews: most were written since 2024, against OptiMonk's mostly from 2021 and 2022
• Annual billing takes 25% off

• A smaller free plan: 3,000 pageviews against OptiMonk's 10,000
• Paid plans start higher, at $39 / mo for 50,000 pageviews

• Every feature on every plan, the free one included
• 25% off with annual billing
• Consent prompts and a cookie-policy checkbox
• Webhooks for tools it doesn't list

Reviews written 2022–2026, 28 in the 12 months before we read them

• Many websites on the entry plan

• No free plan: from $69 / mo for 25,000 visitors a month, after a 14-day trial
• Gamification is a paid add-on
• Only 6 G2 reviews, so we also read its Capterra and Trustpilot reviews

• Popups, slide-ins, bars and embedded forms
• Many websites on the entry plan
• Scratch cards, quizzes and seasonal calendars as an add-on
• A/B testing and analytics from the entry plan

Only 6 reviews on G2: too few to count themes.

Reviews written 2019–2026, 1 in the 12 months before we read them