Mailmunch alternatives: 8 popup and email tools compared

Mailmunch is an email marketing tool with forms, popups and landing pages, priced by the size of your list, and suits a small business that wants all of that in one place on a small budget. Its main alternatives are Popupsmart for a team without a developer, Privy for popups, email and SMS in one app, BDOW! for free signup forms and email broadcasts, and Poptin for popups and email campaigns from one company. All 8 are compared below.

Written by Emre Elbeyoğlu, Founder & CEO of Popupsmart Published by Popupsmart, which makes one of the tools listed · How we made this list · Published 28 Sep 2026

Which Mailmunch alternative fits your need?

Stay with Mailmunch if you want forms, popups, landing pages and email in one tool, priced by subscribers from $9.99 / mo Free plan: Forms and popups with branding From $9.99 / mo
Choose Popupsmart Our product for a team without a developer: build a campaign in minutes, or let the Popupsmart AI agent build and publish it, on every plan Free plan: 5K pageviews From $39 / mo
Choose Privy for popups, email and SMS in one app for an online store Free plan: No, 15-day trial From $24 / mo
Choose Poptin for popups and email campaigns from one company, with A/B testing on the free plan Free plan: 1K visitors From $25 / mo
Choose BDOW! for free signup forms and email broadcasts in one tool Free plan: 100 conversions From $25 / mo
Choose Popup Maker for a WordPress site that wants a free plugin with no traffic limit Free plan: Unlimited pageviews (WordPress only) From $99 / yr
Choose OptiMonk for a bigger free plan for a site that sends email from Klaviyo or Mailchimp Free plan: 10K pageviews From $19 / mo
Choose OptinMonster for forms inside your pages: inline, sidebar and content lockers Free plan: No, 14-day money-back guarantee From $21 / mo ($7 billed annually, first year)
Choose Claspo for every feature on every plan, the free one included Free plan: 3K pageviews From $39 / mo

How do the Mailmunch alternatives compare?

Free plan, entry price and reviews from each vendor's own pages and review sites, read 22 Sep 2026 – 28 Sep 2026. Popupsmart's from our pricing page.
Tool	Free plan	Entry price	Reviews	Best for
Mailmunch The tool you're replacing	Forms and popups with branding	$9.99 / mo	4.7 / 5 · 241 on WordPress.org	Forms, landing pages and email
Popupsmart Our product	5K pageviews	$39 / mo for 50K pageviews	4.5 / 5 · 141 on G2	Teams without a developer
Switching from Mailmunch: free campaign migration by our team, and 2 hours of consultancy on your campaigns (a $300 value). Book your free migration
Privy	No, 15-day trial	$24 / mo for 10K pageviews on displays; contacts on the email plans	4.6 / 5 · 122 on G2	Stores that want SMS too
Poptin	1K visitors	$25 / mo for 10K unique visitors a month	4.8 / 5 · 90 on G2	Popups first, email included
BDOW!	100 conversions	$25 / mo for 25K pageviews	4.0 / 5 · 55 on G2	Free forms with email sending
Popup Maker	Unlimited pageviews (WordPress only)	$99 / yr	4.6 / 5 · 11 on G2	WordPress sites on a budget
OptiMonk	10K pageviews	$19 / mo for 20K pageviews	4.8 / 5 · 159 on G2	Bigger free plan, every feature
OptinMonster	No, 14-day money-back guarantee	$21 / mo ($7 billed annually, first year) for 2.5K campaign impressions	4.3 / 5 · 108 on G2	Inline forms, agencies
Claspo	3K pageviews	$39 / mo for 50K pageviews	4.9 / 5 · 81 on G2	Every feature, free plan included

What do Mailmunch's reviewers praise and criticise?

4.7 / 5 · 241 reviews on WordPress.org, read 28 Sep 2026

Mailmunch has no reviews on G2. Its rating on WordPress.org is 4.7 / 5 from 241 reviews, read 28 Sep 2026.

Which tools can replace Mailmunch?

Popupsmart, for teams without a developer

Our product

Free plan: 5K pageviews
Entry price: $39 / mo for 50K pageviews
Reviews: 4.5 / 5 · 141 on G2

Popupsmart is the popup builder for teams without a developer: a person builds and publishes a campaign in the app in under 5 minutes, by our own estimate.

Pick Popupsmart over Mailmunch for: Switching is done for you: our team migrates your Mailmunch campaigns for free, with 2 hours of consultancy on them (a $300 value)
The Popupsmart AI agent builds and publishes a whole campaign from a chat, on every plan, the free one included
Your own AI agent can do everything the app does over the MCP server or the CLI, integrations included
Priced by traffic, not list size, and your email stays where it is: leads go to Klaviyo, Mailchimp, HubSpot and more on every plan
Keep in mind about Popupsmart: Popupsmart doesn't send email campaigns; Mailmunch does, from a welcome email on its free plan to drip campaigns on Pro
Mailmunch builds landing pages; Popupsmart doesn't
Mailmunch starts lower, at $9.99 / mo
What Popupsmart does: An AI agent that builds and publishes campaigns from a chat
MCP server and CLI for your own agent, integrations included
Smart Mode: AI picks the audience (paid plans)
One snippet on any platform, several websites per plan
What reviewers say about Popupsmart: Praise
Easy to use95/141 reviews
Quick setup without developers63/141 reviews
Complaints
Design options and templates25/141 reviews
Missing features25/141 reviews
Reviews written 2020–2026, 59 in the 12 months before we read them

Popupsmart and Mailmunch: what each gives you

Popupsmart and Mailmunch: what each gives you
What you get	Popupsmart	Mailmunch
AI agent in the app	Builds and publishes a whole campaign from a chat, on every plan	Not listed on its pricing page
Your own AI agent	MCP server and CLI covering everything the app does, integrations included; an agent publishes a campaign in under a minute, by our own estimate	No MCP server or CLI listed
Email	Passes each lead to Klaviyo, Mailchimp, HubSpot and its other integrations, on every plan; doesn't send campaigns itself	Its own email marketing: broadcasts, autoresponders, drip and abandoned-cart emails
What you pay for	Pageviews: 5,000 free, then $39 / mo for 50,000 on 3 websites	Email subscribers: free, then $9.99 / mo for 500 subscribers
Free plan	5,000 pageviews a month on 1 website, one popup live at a time, Popupsmart branding	Forms, popups and landing pages, 1 welcome email, Mailmunch branding; no pageview limit on its pricing page
Landing pages	Not offered: campaigns show on your own pages	On every plan, the free one included

Switching from Mailmunch to Popupsmart

We move your campaigns for you

Free campaign migration: our team rebuilds your Mailmunch popups in Popupsmart.
2 hours of consultancy on your campaigns, free: a $300 value.

Book your free migration

What carries over

If Klaviyo, Mailchimp or HubSpot holds your list, it stays there: Popupsmart sends each new lead to them and its other integrations on every plan, and to other tools through Zapier or Make.
On Shopify, discount codes stay in Shopify: Popupsmart can hand each visitor a unique code, show a product feed in the popup and target by what's in the cart.

What you rebuild

Popups don't carry over between tools, so each campaign is rebuilt: our team does it for free, or you rebuild it yourself from a template or with the Popupsmart AI agent.
Targeting rules, schedules and display frequency are set again; exit intent and the other display rules are on every plan, the free one included.

What else you need

An email tool, if Mailmunch sends your emails today: Popupsmart collects the leads and passes them to Klaviyo, Mailchimp, HubSpot or another platform you choose.
Landing pages stay in Mailmunch or move to your site builder: Popupsmart doesn't build them.

Create a free Popupsmart account

Privy, for popups, email and SMS in one app

Free plan: No, 15-day trial
Entry price: $24 / mo for 10K pageviews on displays; contacts on the email plans
Reviews: 4.6 / 5 · 122 on G2

Privy is an email and SMS platform for online stores, with popups built in.

Pick Privy over Mailmunch for: SMS as well as email and popups, in one app built for online stores
Targeting that reads a store: the products in the cart, the cart's value and order count
Keep in mind about Privy: No free plan, only a 15-day trial
Its email plan starts higher, at $30 a month for up to 1,500 contacts
What Privy does: Newsletters, welcome series and abandoned-cart emails
SMS for stores
Landing pages and embedded forms
Popups priced by pageviews on its Displays plan
What reviewers say about Privy: Praise
Results: leads and conversions72/122 reviews
Built-in email and SMS67/122 reviews
Complaints
Learning curve, hard-to-find settings23/122 reviews
Missing features23/122 reviews
Reviews written 2017–2025, 1 in the 12 months before we read them

Poptin, for popups and email from one company

Free plan: 1K visitors
Entry price: $25 / mo for 10K unique visitors a month
Reviews: 4.8 / 5 · 90 on G2

Poptin is a popup builder with forms and email campaigns from the same company, free to start.

Pick Poptin over Mailmunch for: A/B testing and analytics on every plan, the free one included
Popups alone, or bundled with its email marketing
Keep in mind about Poptin: It counts unique visitors a month: 1,000 free, $25 / mo for 10,000
The free plan shows Poptin's branding
What Poptin does: A/B testing and analytics on the free plan
Email campaigns from the same company
Embedded forms and sticky bars
67 integrations by its own count
What reviewers say about Poptin: Praise
Easy to use66/90 reviews
Customer support52/90 reviews
Complaints
Learning curve, hard-to-find settings15/90 reviews
Missing features10/90 reviews
Reviews written 2018–2026, 9 in the 12 months before we read them

BDOW!, for free forms with email broadcasts

Free plan: 100 conversions
Entry price: $25 / mo for 25K pageviews
Reviews: 4.0 / 5 · 55 on G2

BDOW! is the product formerly called Sumo: signup forms, popups and a sticky bar, with email broadcasts in the same tool.

Pick BDOW! over Mailmunch for: Its free plan sends 500 emails a month; Pro at $25 / mo sends 6,000
Store features on Pro: cart-abandonment and order-value campaigns, discount codes and the revenue it drove
Keep in mind about BDOW!: Its free plan counts 100 conversions, and paid plans cover 25,000 pageviews a site, with no larger plan listed
G2 still lists it as Sumo: 4.0 / 5 from 55 reviews, which we haven't read one by one
What BDOW! does: Signup forms, popups, a welcome mat and a sticky bar
Email broadcasts and welcome emails
Social proof popups and countdown timers
A/B tests and advanced targeting on Pro

OptiMonk, for a bigger free plan

Free plan: 10K pageviews
Entry price: $19 / mo for 20K pageviews
Reviews: 4.8 / 5 · 159 on G2

OptiMonk is a popup builder with a free plan of 10,000 pageviews a month and every feature on every plan.

Pick OptiMonk over Mailmunch for: Every feature on the free plan, with no branding
Personalized product recommendations and revenue per campaign for an online store
Keep in mind about OptiMonk: No email sending: each lead goes to your email platform
One website on the free plan and 2 on Essential
What OptiMonk does: Every feature on every plan, the free one included
Personalized product recommendations in the popup
An AI agent that drafts designs from a chat
An MCP server for your own AI agent
What reviewers say about OptiMonk: Praise
Customer support100/159 reviews
Easy to use62/159 reviews
Complaints
Learning curve, hard-to-find settings22/159 reviews
Missing features20/159 reviews
Reviews written 2018–2026, 3 in the 12 months before we read them

OptinMonster, for forms inside your pages

Free plan: No, 14-day money-back guarantee
Entry price: $21 / mo ($7 billed annually, first year) for 2.5K campaign impressions
Reviews: 4.3 / 5 · 108 on G2

OptinMonster offers popups, floating bars and forms inside your pages, billed by campaign impressions.

Pick OptinMonster over Mailmunch for: Forms inside your pages: inline, sidebar and content lockers
Sub-accounts and client logins for agencies
Keep in mind about OptinMonster: No free plan: from $21 / mo ($7 billed annually, first year) for 2,500 impressions, with a 14-day money-back guarantee
Features unlock plan by plan: exit intent starts on its Pro plan
What OptinMonster does: Inline and sidebar forms, content lockers
Floating bars and fullscreen welcome mats
Sub-accounts and client logins for agencies
Follow-up campaigns
What reviewers say about OptinMonster: Praise
Easy to use45/108 reviews
Results: leads and conversions43/108 reviews
Complaints
Learning curve, hard-to-find settings22/108 reviews
Missing features17/108 reviews
Reviews written 2016–2026, 4 in the 12 months before we read them

Claspo, for every feature on every plan

Free plan: 3K pageviews
Entry price: $39 / mo for 50K pageviews
Reviews: 4.9 / 5 · 81 on G2

Claspo is a popup builder that puts every feature on every plan, the free one included.

Pick Claspo over Mailmunch for: Every feature on the free plan, A/B testing included
Recent reviews: most were written since 2024
Keep in mind about Claspo: A smaller free plan: 3,000 pageviews a month, with a Powered by Claspo badge
Paid plans start at $39 / mo for 50,000 pageviews
What Claspo does: Every feature on every plan, the free one included
25% off with annual billing
Consent prompts and a cookie-policy checkbox
Webhooks for tools it doesn't list
What reviewers say about Claspo: Praise
Easy to use44/81 reviews
Customer support29/81 reviews
Complaints
Learning curve, hard-to-find settings8/81 reviews
Missing features5/81 reviews
Reviews written 2022–2026, 28 in the 12 months before we read them

Also considered, not yet listed

Hello Bar: A bar and popup builder that starts free. We haven't read its reviews one by one yet, so it isn't listed here.
Klaviyo forms and Mailchimp forms: Signup forms built into an email platform. If you're moving your email to one of them, its forms may be enough; they aren't popup builders, so we haven't compared them here.
Mailmunch's own paid plans: If the free plan is what you've outgrown, Essential is $9.99 / mo for 500 subscribers, with 10 autoresponders and email broadcasts.

How we made this list

We make Popupsmart, one of the tools on this list, and list it first. The picks and the entries say where each other tool fits better, and where Mailmunch itself is the better choice.

Prices and free plans come from each vendor's own pricing page, read on the dates shown beside each tool; Mailmunch's on 28 Sep 2026. Where a vendor bills visitors, impressions, conversions or subscribers rather than pageviews, the table says so and converts nothing. Popupsmart's figures come from our pricing page.

Reviews: an AI assistant read every G2 review of each listed tool and sorted what the reviewers praise and criticise into themes; the counts are reviews per theme, out of all the reviews read. No person has checked every tag. G2 lists BDOW! as Sumo; we haven't read its reviews one by one, so its entry gives G2's rating and no theme counts. Popup Maker has few G2 reviews and none written since January 2023. Review sites mix organic reviews with ones the vendor invited; each product's reviews say which.

Mailmunch has no reviews on G2. Its public ratings are on its WordPress.org plugin: 241 ratings averaging 4.7 / 5, none posted in the 12 months before we read them on 28 Sep 2026. They are star ratings we haven't read one by one, so this page quotes none and counts no themes; what it says about Mailmunch comes from its pricing page.

The screenshots are ours, of each vendor's home page while logged out, and each caption gives the day it was taken.

Frequently asked questions

What is the best Mailmunch alternative?

The best Mailmunch alternative depends on why you're leaving. If you send email from Klaviyo, Mailchimp or HubSpot, your team has no developer and you want targeted campaigns live the same day, built by hand or by the Popupsmart AI agent, Popupsmart. For an online store that wants email and SMS in the same app, Privy. For popups and email campaigns from one company, Poptin. For free signup forms with email broadcasts, BDOW!. For a WordPress site on a budget, Popup Maker's free plugin. For a bigger free plan, OptiMonk. For forms inside your pages, OptinMonster. For every feature on a free plan, Claspo.

Is there a free alternative to Mailmunch?

Mailmunch's own free plan covers forms, popups and landing pages with its branding, and one welcome email. OptiMonk (10,000 pageviews a month), Popupsmart (5,000 pageviews a month), Claspo (3,000 pageviews a month) and Poptin (1,000 visitors a month) also start free; BDOW!'s free plan covers 100 conversions and 500 emails a month; and Popup Maker's core plugin is free with no traffic limit, on WordPress only. Privy and OptinMonster don't: they offer a trial or a money-back guarantee instead.

Is Popupsmart an email marketing tool like Mailmunch?

No, Popupsmart isn't an email marketing tool like Mailmunch. Mailmunch sends newsletters, autoresponders, drip and abandoned-cart emails, and builds landing pages. Popupsmart builds, targets and publishes the popups and passes each lead to the email tool you use, such as Klaviyo, Mailchimp or HubSpot, on every plan. If you want forms and email in one tool, Privy, Poptin and BDOW! are closer to Mailmunch.

How does Mailmunch's pricing compare?

Mailmunch prices by email subscribers: free, then $9.99 / mo for 500 subscribers on Essential and $19.99 for 1,000 on Pro, with lower prices billed annually. Popupsmart prices by pageviews, whatever the size of your list: free for 5,000 pageviews a month, then $39 / mo for 50,000 on 3 websites. With Mailmunch the bill grows with your list; with Popupsmart it grows with your traffic, and your email tool is billed on its own.

Can I move my Mailmunch popups to another tool?

Mailmunch popups don't carry over to any of these tools, so each campaign is rebuilt. If you move to Popupsmart, our team rebuilds your Mailmunch campaigns for free and adds 2 hours of consultancy on them (a $300 value). With the other tools you rebuild each one yourself, usually from a template. If Mailmunch sends your emails, keep it for email or move your list to an email tool first; connecting the new popup tool to that email tool keeps new leads going to the same place.

Why do people look for Mailmunch alternatives?

We can't say from its reviews: Mailmunch has none on G2, and its 241 WordPress.org ratings average 4.7 / 5, with none posted in the 12 months before we read them. What its own pricing page shows: it's an email marketing tool priced by the size of your list, so its paid plans are email plans, which a team sending email from Klaviyo, Mailchimp or HubSpot already has elsewhere; and its free plan carries Mailmunch branding.

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