Meet Our Authors

Meet the experts behind Popupsmart content. Our authors bring hands-on experience in conversion rate optimization, SaaS growth, and lead generation. Every article is created with a commitment to accuracy, transparency, and real-world insights.

Read our Editorial & Transparency Commitment
Berna Partal - Growth Marketing Specialist at Popupsmart

Berna Partal

Berna is a Growth Marketer with 5+ years of experience in digital marketing, specializing in conversion rate optimization and SEO-driven content strategy. Her work focuses on growth marketing, data-driven content, and lifecycle automation to support lead generation. She holds a degree in English Language and Literature from Hacettepe University, strengthening her expertise in strategic storytelling, copywriting, and audience-focused communication. Her core expertise includes SEO, content strategy, marketing automation, and lead generation.

Growth Marketing Specialist

Hacettepe University

Ece Sanan - Content Marketing Specialist at Popupsmart

Ece Sanan

I'm a Content Marketing Specialist at Popupsmart. I started content writing in 2013, inspired by reading poetry and amazed by how words could create unique images in each reader's mind. Today, I bring that love for writing into my work at Popupsmart, focusing on content that truly connects with people.

Content Marketing Specialist

Hacettepe University

Emre Elbeyoglu - Co-founder & CEO of Popupsmart

Emre Elbeyoglu

Emre Elbeyoğlu is a growth marketer and entrepreneur focused on growth, SEO, marketing, and artificial intelligence. He is the co-founder, CEO, and Head of Growth at Popupsmart. He has grown the company to achieve 4x MRR growth and become a Product Hunt Golden Kitty finalist. He is also the co-founder of LiveChatAI, an AI-powered customer support platform featured in WIRED, and founded GrowthMarketing.ai, which shares actionable growth strategies for marketers and entrepreneurs. He previously founded and scaled Flatart, a 30-person digital marketing agency.

Co-founder & CEO of Popupsmart

Faezeh Shafiee - Content Marketing Specialist at Popupsmart

Faezeh Shafiee

Faezeh is a language/literature enthusiast who found her way into the digital marketing world by playing with words and creating intriguing content. Her best friend is "Google," and she believes in the magic of data science.

Content Marketing Specialist

Hatice Özşahan - Digital Marketing Specialist at Popupsmart

Hatice Özşahan

Hatice is Popupsmart's Digital Marketing Specialist. You can find her writing new content. Other than that, she's probably busy painting.

Digital Marketing Specialist

Hacettepe University

Murathan Yıldırım - Co-founder & COO of Popupsmart

Murathan Yıldırım

Murathan Yıldırım is a computer engineer and product-driven entrepreneur building SaaS products focused on AI, conversion optimization, and customer experience. He began his career at Oracle, gaining experience in large-scale enterprise systems. After co-founding Flatart, a growth-focused digital agency, he transitioned into the SaaS space in 2019, turning hands-on growth expertise into scalable products for e-commerce platforms like Shopify. He is the co-founder of Popupsmart and the founder of LiveChatAI, both AI-powered tools used by online businesses worldwide.

Co-founder & COO of Popupsmart

Nazlıcan Berk - Content Marketing Specialist at Popupsmart

Nazlıcan Berk

Nazlıcan likes to describe herself as the YouTube Sensation and Marketing Superstar at Popupsmart. She wants you to remember that if you stay ready, you ain’t gotta get ready.

Content Marketing Specialist

Hacettepe University

Nur Hasgul - Growth Marketer - Popupsmart

Nur Hasgul

Born to be a 🌸💖🎀 marketing girlie, somehow evolved into a 📱📈🔢 data-driven strategist—and honestly, I love living at that intersection.With a background in language and literature, I’m obsessed with creating soulful, story-driven content that actually connects with people. ✨As a Growth Marketer at Popupsmart, I create data-driven content focused on lead generation, conversion rate optimization (CRO), popup marketing, and eCommerce growth strategies—helping online businesses boost conversions, increase sales, and turn traffic into loyal customers.I love researching, writing, and blending creativity with strategy. As a true positivist and utilitarian, I trust numbers, insights, and a bit of science to make creativity smarter and more effective. 🤓This mix of creativity and analytical thinking shapes how I approach growth, storytelling, and everything I create. 🚀‍

Growth Marketer - Popupsmart

Hacettepe University

Perihan Uramış - Content Marketing Specialist at Popupsmart

Perihan Uramış

I’m Perihan, one of the incredible Content Marketing Specialists of the Growth Team at Popupsmart. I have a deep passion for exploring the exciting world of marketing. You might have come across my work as the author of various blog posts on the Popupsmart Blog, seen me in supporting roles in our social media videos, or found me engrossed in constant knowledge-seeking 🤩 I’m always fond of new topics to discuss my creativity, expertise, and enthusiasm to make a difference and evolve.

Content Marketing Specialist

Hacettepe University

Pırıl Madasoğlu - Content Marketing Specialist at Popupsmart

Pırıl Madasoğlu

Pırıl considers herself as a data-driven writer and marketer. She loves playing with numbers and uses them to make her content more engaging for the recipient! :-) Enthusiastic about digital marketing trends, AI, decentralization, and many more.

Content Marketing Specialist

Türkü Şimşek - Content Marketing Specialist at Popupsmart

Türkü Şimşek

Hey, I’m Türkü Elif Şimşek. I work as a Content Marketing Intern at Popupsmart, where I get to do what I love most, writing content that actually speaks to people. With a background in English Language and Literature, I’ve always been drawn to the power of words and how they shape the way we connect. Outside of work, I’m usually listening to music, reading something that pulls me in, or just enjoying some quiet time. I’m all about keeping things real—both in life and in the content I create.

Content Marketing Specialist

Hacettepe University