Emre Elbeyoğlu
Founder & CEO of PopupsmartEmre Elbeyoğlu, is a growth marketer, entrepreneur, and product developer who creates products at the intersection of marketing and artificial intelligence. He is the CEO and Head of Growth at Popupsmart, which he founded in 2018. He led the company to achieve 4x MRR growth and became a finalist in the Product Hunt Golden Kitty e-commerce category in 2021.
Before starting product development, Emre worked in digital marketing for seven years. In 2013, he founded Flatart digital marketing agency, growing it with over 30 team members and providing growth and SEO consulting to hundreds of brands. In 2018, he transformed this consulting experience into Popupsmart and has been managing the product development process for five years. Recently, he has launched an AI-powered popup feature to help businesses create conversion-focused campaigns.
In 2024, he founded GrowthMarketing.ai, a platform that shares AI-powered growth marketing strategies, case studies, and actionable experiments for marketers and entrepreneurs. Emre regularly writes articles on AI, SEO, conversion optimization, and product development on his platforms and continues to develop new AI product MVPs.
Featured articles
How to Add a MailChimp Popup to Shopify Account?
Do you know how to add a MailChimp pop-up to Shopify? After this article, you will get the necessary knowledge to have pop-ups on your Shopify store!
Lottery Popup Shopify: How to Increase Email Signups Without Hurting UX
Learn how lottery popups help Shopify stores boost email signups through gamification, better timing, and user-friendly popup strategies.
Recent content
Popup best practices: we analyzed 1.98 billion page views and 28,674 Popupsmart campaigns
We graded 19 popup tips against our 2026 benchmark: a discount code and 1–2 form fields hold up; delay length and button colour show no measurable effect.
Popup Video: How To Add Video Popup To Your Website in 2026 (No Coding)
Add a video popup to your website without code: a YouTube element, a trigger and targeting. Setup steps, tools compared, mistakes to avoid and metrics.
Popups Convert: Key Statistics & 12 Proven Tips for Success
The median popup converts 0.83% of its displays into leads; the top 10% reach 3.87%. See 2026 popup conversion statistics, then use 12 tips to raise yours.
Wheel Popups: Spin-to-Win Gamification, Tips and 2026 Data
In our 2026 benchmark, spin-to-win wheel popups got far more clicks than plain signup popups but not measurably more leads. When a wheel pays off, plus 5 tools.
Do Popups Hurt SEO? What Google Actually Says, Plus 2026 Popup Data
Do popups hurt SEO? Not by default. What Google's Dec 2025 guidance actually flags (no safe delay or size), plus data from 499.6M popup displays.
10 Best SMS Popup Tips & Examples in 2026
Discover 10 best SMS popup examples from real e-commerce brands. Get proven design tips, conversion strategies, and step-by-step setup guides for 2026.