· 6 min read

How to Add a MailChimp Popup to Shopify Account?

As a digital marketer, you are probably aware of how powerful email marketing is for lead generation. And MailChimp is one of the best email marketing apps for Shopify out there. Well, do you know how to add a Mailchimp pop-up to Shopify?

If you are using MailChimp as your email provider, there is a super simple way of creating prompts for the online store. Let's take a look at where to put your Mailchimp popup code on your Shopify account to get the desired results. Then, we will look at how to sync your MailChimp account with Shopify via Zapier.

Adding a Mailchimp popup to Shopify is a great way to build a sustainable relationship with your customers because this integration strategy will help you turn visitors into subscribers, and encourage purchase behavior.

Insert Mailchimp Pop-up Code to Shopify

To create a site code in Mailchimp, access the steps below;

1. Log in to your MailChimp account.

how to login mailchimp account

2. Go to the "Connected Sites" page. If you have connected a site before, click "Add Another Site."

Mailchimp account how to go connected sites page

3. Click on "Custom Website" in the Connected Sites section.

Mailchimp custom website representation

4. Put your website URL to the "Enter Site URL" field.

How to put website URL to enter site URL field on Mailchimp

5. Opt for "Select Audience" for connecting the drop-down menu and choose your target audience.

Select the audience for your email marketing campaign in Mailchimp

6. Click on "Get Code."

How to get website code on Mailchimp

7. Copy the provided code to your clipboard.

Copy the code on Mailchimp account

Well done! Now, we will add the custom code to the targeted Shopify store together.

8. In a new tab, log in to your Shopify store.

How to login to Shopify account

9. Go to "Online Store" in the left navigation menu, click on the drop-down menu, and select "Themes."

Online store section on Shopify represented

10. Click on "Actions" on the Themes page, drop-down, and click on "Edit Code."

actions on the theme page on Shopify

11. Edit the header code by going to {/}header.liquid section.

How to edit header code in Shopify

12. Paste the code on your clipboard just before closing the < /header> tag.

Where should you paste the header code on Shopify is represented

13. Lastly, return to your Mailchimp account, go to the "Connect Sites" page, and click on "Check Connection."

Mailchimp check connection part

When the verification for your connection is confirmed, you'll get a confirmation message. And that's all!

Now, you can access some specific tools from your Mailchimp account like remarketing ads of Google; pop-up sign-up forms, and more.

Do you also know how exactly to integrate your MailChimp account with your Shopify store?

Connect Mailchimp to Shopify via Zapier

You can integrate your MailChimp account with your Shopify store via Zapier to send automatic abandoned cart emails, order notifications, and more.

Wondering how to connect them? Here is how:

1. Log in to Zapier or sign up for a Zapier account if you haven't yet.

How to log in to Zapier is represented

2. Click on "Make a Zap!" button.

Where is the make a zap button on Zapier

3. Choose your "Trigger App" as Shopify

Trigger app is chosen as shopify in Zapier

4. Choose the event that you want to trigger the Zap.

Trigger event for Shopify on Zapier

5. Click on "Save & Continue."

Trigger event is saved on Zapier

6. Log in to your Shopify store in the "Connect Account" section.

How to connect shopify account on Zapier is represented

7. Click on "Save & Continue."

Save the Shopify account and continue

8. Determine your action app as Mailchimp.

action app is Mailchimp in Zapier example

9. Choose which action Mailchimp carries out when the Zap is triggered.

choose action event for Zapier integration

10. Click on "Save & Continue."

save action event on Zapier and continue

11. Input your Mailchimp login credentials to the "Connect an Account" section for activating your MailChimp account on Zapier.

Choose an account for action app: Mailchimp

12. Click on "Save & Continue."

Save the action event settings and continue

13. Customize your Zap to obtain more information about your prospects.

Customization settings on Zapier

14. Apply a test to the data that Zapier has gathered throughout the way of creating your zap.

apply the test on Zapier

15. Lastly, configure your account settings, and if it is successful, turn on the Zap.

Retest your zap and if everything looks fine, open your Zap in Zapier

Now, you have connected your MailChimp account to Shopify via Zapier!

Use Popupsmart to Have Conversion Ready Pop-ups

Popupsmart's popup building process screenshot

Did you know that you don't have to use Mailchimp's pop-up service to have converting pop-ups on your Shopify store?

Recently, Popupsmart has updated its integrations, and guess what? Those integrations include MailChimp! In other words, your conversion-ready and easy to integrate popups are just one click away.

Attract the attention of your visitors with our wide range of well-designed templates to boost your email marketing ROI.

Why choose Popupsmart as a pop-up builder for your store and website? Because our pop-ups convert with features of;

  • Easy customization
  • Fully responsive design
  • No coding required
  • Browser compliant
  • Powerful sounds & effects
  • Exit-intent triggers
  • Scroll triggers
  • Geo-located targeting
  • In-activity censor
  • Traffic source targeting
  • Device-based targeting
  • Returning visitors

And it goes like this. I don't want your page scroll to be smaller than this! If you are wondering what else we are offering our customers, visit the best pop-up builder's features page now.

I hope this guide answers all of your questions of the likes of "How to integrate MailChimp with Shopify via Zapier?" and "How to add a MailChimp pop-up to your Shopify store easily?"

Related Recipes for Email Collection

20 Inspirational Popups Used by Famous Brands Create Newsletter Popups People Love with Popupsmart

If you have any questions or comments related to the subject, please don't hesitate to contact us!