How BermudAir Boosts Seasonal Campaign Conversions with Popupsmart

#SuccessStories

BermudAir uses Popupsmart to run targeted seasonal campaigns, achieving impressive conversion rates with popups tailored to their business and customer needs.

Selection of Somfy e-commerce popups created with Popupsmart, highlighting the winning design
Over 100
seasonal campaigns launched

13%
average conversion rate

1+ Million
popup views across all campaigns

About BermudAir

Company size: 51-200 employees
Industry: Airline / Travel & Tourism
Location: Bermuda, serving international destinations

BermudAir is a leading airline specializing in flights to Bermuda and other popular Caribbean destinations. With a focus on providing exceptional customer experiences and affordable travel options.

Challange

BermudAir needed to effectively engage customers during key seasons, optimizing multiple seasonal campaigns across varying offers and messaging to boost conversions and maintain excitement.

Solution

Popupsmart enabled BermudAir to launch 100+ seasonal campaigns, using targeted popups, timed offers, and A/B testing to continuously optimize conversions and user engagement.

Results

BermudAir achieved a 13% conversion rate, with 1+ million popup views across 100+ campaigns, significantly boosting seasonal engagement and driving higher customer participation.

Somfy U.S. cart-abandonment popup that achieved a 47.27 % conversion rate

Built with Popupsmart’s timed display and visual builder to boost seasonal bookings.

Side-by-side A/B test of Somfy popup headlines in English (“Flash Sale”) vs French (“Vente Flash”)

Used promo code targeting and custom triggers to drive limited-time conversions.

WHY IT WORKS?

  • Popupsmart's flexibility and powerful features allowed BermudAir to create highly engaging, seasonal campaigns without compromising on user experience.
  • The ability to quickly deploy, test, and iterate on popups ensured that each campaign was optimized for maximum impact.
  • By tailoring messaging to specific seasons and customer needs, BermudAir created an inviting and personal experience for every traveler, resulting in strong engagement and impressive conversion rates.
#SuccessStories

"Popupsmart has been an essential tool for our seasonal campaigns. With its easy-to-use interface and advanced capabilities, we’ve been able to deliver personalized, high-converting campaigns that resonate with our customers at the right time."

Julie Rempel
Head of Marketing, BermudAir
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