In this article, we'll go over some of the best alternatives to Sumo, previously called SumoMe-. Let’s quickly introduce Sumo, which AppSumo created. Sumo is a platform that allows you to automate your site growth. Their main focus is on building an email list. Sumo is a great tool, yet it is not the only one. Let’s see what else is out there.
1. Popupsmart Vs Sumo
Popupsmart is the best alternative to Sumo for email capture. It’s a simple tool that helps you capture email addresses and phone calls and provides your site with advanced features aimed at increasing sales. Popupsmart is a no-code tool to increase e-commerce sales, build email lists, and engage with your visitors in just 5 minutes. Popupsmart offers flexibility through many templates and targeting options.
Pricing: Sumo offers two plans, one free and the other paid. The free plan does not include advanced visitor targeting and A/B tests, which the paid plan has. The paid plan is $39 dollars/mo. They allow 10.000 monthly emails for the free plan and 50.000 for the paid one.
The least favorite part of the free plan is that they limit your eCommerce revenue if it’s sumo-driven.
Popupsmart, on the other hand, offers a free option with 5.000 pageviews/mo for 1 website and 1 popup. On the basic plan, which costs 32.5 dollars per month, they offer unlimited websites and unlimited popups with 100.000 pageviews. They do have almost 80% of the features on the free plan and almost 90% of the features on the basic plan. So you won’t miss a lot even if when you use it for free.
Targeting: Advanced targeting options are a well-established feature of Popupsmart. One-click, operating system, after-scroll, language, and geolocation targeting are just a few examples. As Sumo aims only at building email lists, it has a limited number of audience-targeting features. Also, some targeting features are not available for the free plan.
2. Poptin Vs Sumo
Poptin helps businesses increase their conversion rates with pop-ups and forms for websites. Pop-ups and forms allow businesses to gather contact information from site visitors, allowing them to communicate with potential customers easily.
Pricing: Poptin’s basic plan is $20 dollars per month, and it allows 10.000 visitors, 1 domain, and unlimited popups. The basic plan is unbranded, but you have a Poptin badge in the free plan.
General: Poptin does not limit you with the analytics to days, months, or years. It has also an auto-responder. It has more templates and design variety than Sumo and other alternatives. You have access to lots of customization options.
3. Thrive Leads Vs Sumo
Thrive Leads is a great web-based email list-building and marketing platform. It also helps you grow your subscribers and reach more people with your business. Thrive Leads is a lead generation plugin for WordPress. It has targeting options and comes with an easy-to-use A/B testing feature. You can also hide forms or show different offers to your existing subscribers with SmartLinks.
Pricing: Thrive Leads is part of the Thrive Suite, and Thrive Suite is $599 per year. Sumo offers two plans: one is free, and the other is paid. The free plan has the Sumo branding. The paid plan is $39 dollars/mo. They allow 10.000 emails per month on the free plan and 50.000 for the paid plan.
General: Thrive Leads is specifically meant for WordPress audiences. This means other platforms such as Wix, Webflow, Weebly, and other websites won’t be able to take advantage of this.
Speed: Plugins may cause websites to slow down. They require updates and may lower UX. Thrive Leads is a plugin that is compatible with WordPress.
4. Hello Bar Vs Sumo
Hello Bar is a WordPress plugin that allows you to create call-to-action banners on your website. It's an effective tool for converting casual visitors into customers or blog subscribers, even if you're just getting started with lead generation.
Pricing: Hello Bar charges $24 for 50.000, unlimited popups, and 3 websites. Users get half of the pageviews and limited domain options for a similar price. Also, this plan excludes certain design features. Sumo offers two plans: one is free, and the other is paid. The free plan has the Sumo branding. The paid plan is $39 dollars/mo. They allow 10.000 emails per month on the free plan and 50.000 for the paid plan.
General: Like Sumo, Hellobar is a tool that allows for the creation of email sign-up boxes on your site. It’s more email list-building-oriented than some other tools, but it does come with all the standard features you’d expect as well as a great API and support.
5. Adoric Vs Sumo
Adoric is a free popup builder platform that allows you to create well-designed, engaging web messages for both desktop and mobile.
Pricing: Adoric offers four pricing plans for their services. The Free plan is $0 per month, including 1,000 pageviews and 1 domain. The Basic plan is $9 per month, with 7,000 pageviews, and includes everything in the Free plan plus email support and extra targeting. The Essentials plan costs $29 per month, offers 25,000 pageviews, and adds scheduling campaigns and A/B testing to the Basic plan features. The Standard plan is $79 per month, includes 100,000 pageviews, 2 domains, and builds upon the Essentials plan with features like Adoric logo removal and additional integrations.
Targeting: Essentials ($29/m) and Standard ($79) plans lack most of the valuable targeting options. Sumo does not have advanced visitor targeting, A/B tests, or advanced email integrations in its free plan.