16 Best Website Builder for Small Business in 2023
When one thinks of the best website builder for small business, there are many things to consider, from ease of use to affordability.
A website can help you reach a wider audience, establish credibility, and improve your customer experience. However, building a website from scratch can be a daunting task, especially for those who don't have technical skills.
That's why website builders have become increasingly popular, offering a user-friendly and cost-effective solution to building a website.
In this blog post, we will be reviewing the best website builders for small businesses.
We have researched and tested several website builders to help you choose the right one for your business needs.
Keep reading to find the best website builder for your small business.
1. Wix - Best for building websites for small businesses
A user comment says, “If you can use PowerPoint, you can create a professional-looking website with Wix” and we couldn’t summarize Wix’s ease of use better.
Whether you’re a designer, or a photographer looking to promote your business, or a content marketer seeking for an easy way to create a personal blog and showcase your portfolio, Wix offers a wide range of features you can use to grow your business.
You can choose from 900+ online store templates, connect a custom domain and customize your eCommerce website in no time.
Additionally, this website builder offers an extremely easy-to-use yet robust drag-and-drop editor that simplifies website building for novices and experts alike.
Scores out most website builders with its ease of use.
One of the most intuitive drag-and-drop builders.
Self-explanatory: no need to understand coding or technicalities.
A wide range of design options and templates, even with the free version.
Top Industries Using Web.com: Consumer Goods, Health, Wellness and Fitness, Business Supplies and Equipment, Marketing and Advertising, Apparel & Fashion
Pricing: The Website plan starts from $4.95 per month and includes 1 hour of expert design support, domain, privacy, business email & SSL.
The Website + Marketing plan starts from $7.95 per month and includes social & email marketing tools.
The Online Store plan starts from $13.95 per month and includes a store with secure checkout and solutions to sell on Facebook & Instagram.
The QuickStart plan starts from a $149 one-time fee, including pro web design & copy, expert SEO, and all-inclusive setup features.
3. GoDaddy - Best for complete beginners
GoDaddy is a website builder platform that provides various solutions for both small business websites and e-commerce stores.
The platform includes many features for creating visual content like logos, social posts, and ads without having design skills. That way, complete beginners can create their professional-looking websites.
GoDaddy has many built-in marketing tools which will accompany your small business in achieving company goals.
Email and social media marketing solutions are available in the free plan.
There are many designer-made and customizable website templates divided into categories.
Thanks to mobile design and editing features, you can create mobile-friendly websites using mobile devices.
Click and drag reorder, backup, and restore solutions make it easy to manage your website.
GoDaddy Studio allows users to create appealing content for social media and email with ready-to-use templates, fonts, and graphics.
Website builder capabilities can be improved and enriched with extensive features.
Domain renewals and premium plans’ pricing can be pricey for some users.
With a user-friendly interface and a wide range of features, this website builder empowers companies to build attractive, responsive, and high-performing websites without the need for extensive technical expertise.
You can easily create and customize your website with the drag-and-drop editor and pre-built templates – no coding or technical skills are needed.
Optimized for mobile devices automatically, ensuring a seamless user experience across different screen sizes.
Offers robust analytics and tracking features, providing valuable insights.
Allows to do SEO requirements to improve the website's visibility in search engine rankings.
Integrates seamlessly with other HubSpot tools, enabling businesses to capture and manage leads effectively.
Premium features and paid plans are a bit expensive.
Some users may find limitations in terms of advanced customization options.
Although the tool is user-friendly, beginners may need some time to familiarize themselves with its features and functionalities.
Top Industries Using Canva: Marketing & Advertising, Technology, Higher Education
Pricing: There is a forever free plan if you want to try out Canva Website Builder first. It’s totally free for Canva users.
The Canva Pro is $119.99 for unlimited access to premium features in terms of individuals and freelancers.
The Canva for Teams plan is $300 for collaboration, team reports, and insights.
10. Squarespace - Best for modern designs
Squarespace is a website building and hosting platform that allows users to create and manage their own websites without needing extensive technical knowledge.
Squarespace provides users with a variety of customizable templates, drag-and-drop tools, and integrated features, such as e-commerce capabilities, to help them create a professional-looking website.
The platform also offers hosting, domain registration, and 24/7 customer support, making it a one-stop solution for creating and maintaining a website. Squarespace is often used by small businesses, photographers, artists, and individuals who want to establish an online presence.
Most users will agree that among major website builders, Squarespace is the most aesthetically pleasing one. It is also very easy to implement (second to Wix.)
Modern and elegant templates.
Perfect for photographers and visual artists.
Drag and drop feature and variety of design options.
All-in-one platform that can handle blogs, e-commerce, domain hosting, etc.
It requires a business plan to access powerful features like custom code. Being able to add custom codes is essential to add elements like event countdown timers.
Lacks multi-language approach from out of the box.
There are fewer add-ons and apps than similar tools.
Its e-commerce capabilities cannot compete with similar tools that offer plugins and more features.
Top Industries Using Square Online: Marketing and Advertising, Information Technology and Services, Retail, Food & Beverages, Real Estate.
Pricing: There is a free plan that you can use.
The Personal plan is $10 per month, billed annually for connecting a custom domain.
The Professional plan is $12 per month, billed annually for connecting a domain and adding more customization.
The Performance plan is $26 per month, billed annually for features that add growth and manage operations.
13. BigCommerce - Best for growing businesses
Next on our list of the best website builders for small businesses is BigCommerce.
Just like Shopify, BigCommerce focuses on e-commerce. This platform empowers small business owners and merchants to build their websites without coding.
It offers features such as customizable templates, website design tools, product management, order management, and integrated payment processing.
Additionally, Bigcommerce offers robust security features and 24/7 support to help businesses grow their online presence and provide a smooth shopping experience for their customers.
BigCommerce doesn’t charge transaction fees to use one of the provided third-party payment gateways.
Ability to sell in different currencies.
It can integrate with many marketplace platforms.
The platform offers comprehensive features in its entrance-level item choices.
The standard price plan doesn’t include abandoned cart functionality. Cart abandonment studies show that roughly 70 of every 100 potential customers leave their cart without purchasing. That means such features are essential for recovering revenue loss.
Design and editing capabilities are limited.
It requires a few seconds to load the page content.
Top Industries Using Gator: Marketing and Advertising, Information Technology and Services, Computer Software, Internet, Consumer Goods.
Pricing: There is no free plan, but there are paid plans.
The Website plan costs $4.95 per month for free services and mobile-optimized templates.
The Website + Marketing plan costs $7.95 per month for unlimited appointments, online payments, and deposits.
The Online Store plan costs $13.95 per month for unlimited products and categories.
The Online Marketplaces plan costs $19.95 per month for marketplace selling and fulfillment automation.
These pricing plans represent introductory offers.
15. Duda - Best for integrating SaaS platforms
Duda is a web design platform that is well-suited for web professionals, agencies, and businesses of all sizes.
It has robust collaboration and client management features that make it ideal for creating and managing websites on a large scale.
The platform offers the ability to create websites with a range of features optimized for different devices, such as desktops, tablets, and mobile phones, and ensures that they meet Google PageSpeed optimization standards.
Exceptional customer support.
Duda doesn’t charge an additional commission fee.
Drag and drop builder.
Cost-effective: offers a lot for a cheaper price compared to the market, which makes it excellent for small businesses.
Tools like Wix and Webflow offer a more comprehensive set of design controls.
Top Industries Using WordPress: Marketing and Advertising, Computer Software, Information Technology and Services, Internet, Writing and Editing.
Pricing: There is a free plan if you want to try it out first.
The Personal plan costs $4/mo, billed yearly with a free domain for one year and removal of WordPress.com ads.
The Premium plan costs $9/mo, billed yearly with premium themes and style customization.
The Business plan costs $25/mo, billed yearly with plugins to install and a free staging site.
The Commerce plan costs $45/mo, and the Enterprise plan has custom pricing.
Before You Leave…
Building a website for a small business can be challenging, but with the right website builder, it can be an easy and seamless process.
The website builders discussed in this post are some of the best options available in the market.
Each has unique features and pricing plans that cater to the specific needs of small businesses.
Ultimately, the best website builder for a small business will depend on its specific needs and goals.
Whether it's design, user-friendliness, e-commerce, or a combination of these factors, the website builders mentioned in this post will provide small businesses with the tools they need to create a professional and successful online presence.
Frequently Asked Questions
Can I Create a Website for Free?
Yes, it is possible to build a website for free, but if you need a professional website, the answer would be no.
You can find free website builders, but when you look closer, you still need a budget to get things up and running because in free versions:
You can’t have your own domain.
Website builders don’t allow full control over your website.
You’ll need to pay to access themes, templates, and add-ons.
Your website will be crammed with ads.
What is the Best Website Builder for Small Businesses?
The best website for small businesses depends on several factors, including the type of business, target audience, and specific needs.
Here are a few popular options:
While WordPress is a popular website builder that offers a wide range of customizable templates and plugins, Wix is a drag-and-drop website builder that is user-friendly and offers a variety of templates for various industries.
Similarly, Squarespace is a website builder known for its stylish templates and easy-to-use interface, whereas Shopify is a leading e-commerce platform specifically designed for online stores and businesses selling products.
How Much Does a Small Business Website Cost?
On average, website builders for small businesses cost around $12-30 per month.
If it doesn’t include a hosting solution, hosting platforms’ prices range between $15 and $240 depending on the hosting type (shared hosting, VPS hosting, dedicated hosting, etc.)
Which Website Builder is Easiest to Use?
Wix is the easiest website builder to navigate through and create professional-looking websites from scratch with a breeze.
What is the Best E-commerce Website Builder for Small Business?
It can be said that the best e-commerce website builder for small businesses is Shopify because of the wide array of features and capabilities it provides.