If you want to increase your conversion rate as a WordPress owner, here is the solution!
Providing your website with WordPress popup plugins will help you engage with your visitors more than ever.
Thus, we have decided to determine the best WordPress popup plugins that will help you and boost your conversions quickly.
If you currently have a Wordpress popup plugin, that’s also fine because you can compare easily as well.
If this is your first time contemplating a popup plugin, you are on the right track!
A Wordpress popup plugin is a means to create popups on your WordPress website for generating leads, increasing user engagement, and promoting products.
As long as you use popups properly, there is no other way you will get positive results.
You may not prefer using them all the time, but popups are beneficial for your announcements, social sharing, feedback, and surveys.
To decide the answer to this question, you need to consider your needs.
Popups are useful for various purposes of your business, but to specify, we can give email marketing as an example
As we all know, email marketing is a critical part of successful marketing and higher conversion rates.
If you ask these questions, then popups can be the answer to kickstart all your marketing efforts.
This is the table of the best WordPress popup plugins that we find you might want to benefit from.
With a general overview, let's take a look at these 17 best WordPress popup plugins that will help you!
Best for advanced integrations
What Do Users Think about Popupsmart?: “Popupsmart has great UX for non-developers. The team is very responsive, and it has lots of integrations & templates to quickly become our favorite email capturing tool.” -Mert A., Co-founder | Marketing Manager
➤ WordPress Rating of Popupsmart: 5 out of 5.
WordPress Version: 3.0.1 or higher
Tested up to: 6.2.2
➤ G2 Rating of Popupsmart: 4.2 out of 5.
Ease of Use: 9.3
Quality of Support: 8.9
Ease of Setup: 9.0
Popupsmart is a popup builder that helps you create impressive popups with conversion-ready solutions.
Key Features:
When it comes to Popupsmart as a WordPress popup plugin, you will have many benefits and options to use on your website.
Reaching your aims with different types of popups, whether they are light popups, full-screen popups, or floating bars, is now possible.
Pros:
Cons:
Pricing: There is a free plan of Popupsmart with the chance to create a campaign and try all the features. Also, there are three paid plans to choose from:
What We Think about Popupsmart?: Objectively speaking, Popupsmart provides many useful templates and customization options to personalize popup campaigns to increase sales of businesses. Especially its integration with Google Analytics 4 is the point to stand out more than its competitors.
This is the sign you should take a look at How to Build a Popup in WordPress for Free and learn the process effectively.
Best for advanced filtering options
What Do Users Think about WP Popups?: “... It was easy to understand and served my needs easily. In my case, I am using it for a cookie acceptance screen and it was simple to configure under what circumstances the popup would show and how often.” - James, WordPress User for 4 years
➤ WordPress Rating of WP Popups: 4.9 out of 5.
WordPress Version: 3.6 or higher
Tested up to: 6.3.1
➤ G2 Rating of WP Popups: We could not reach any rating on G2.
WP Popups is a popup maker by WordPress.
Key Features:
With this intuitive template builder, you can create and customize popups with just a few clicks.
So, no coding skills and designing experience are needed to use WP Popups.
Pros:
Cons:
Pricing: There is no free plan, but there are different pricing plans to choose from:
What We Think about WP Popups?: WP Popups is both a useful and effective tool for most of WordPress owners with its filtering and display capabilities.
Best for spam protection
What Do Users Think about MailOptin?: “We love the fact that there is a beautiful design with the MailIn features. This really helps as a marketing team, and want to make the website as great as it can.” -Verified User, Mid-Market
➤ WordPress Rating of MailOptin: 4.8 out of 5.
WordPress Version: 4.9 or higher
Tested up to: 6.3.1
➤ G2 Rating of MailOptin: 3.7 out of 5.
By using MailOptin, you’ll not only increase your conversions but also boost lead generation and automation.
Key Features:
You can create your popup campaigns with an easy-to-use form and template builder. So, you don’t need to have any development experience to use the simple drag-and-drop builder.
Pros:
Cons:
Pricing:
What We Think about MailOptin?: MailOptin is not a precise popup builder tool to generate leads but an email generation tool to collect leads.
Best for using on different CMS platforms
What Do Users Think about Popup Maker?: “Popup Maker is a multi-functional popup solution that helps you both boost your sales and get more leads…” -Mary J. A.
➤ WordPress Rating of Popup Maker: 4.8 out of 5.
**WordPress Version: 3.8 or higher
Tested up to: 6.0.5
➤ G2 Rating of Popup Maker: 4.7 out of 5.
Ease of Use: 8.6
Quality of Support: 10.0
Popup Maker is used by 300,000+ websites worldwide.
Key Features:
Popup Maker is perfect if you want to create a responsive pop-up with WYSIWYG editor.
So, with the theme builder, you can create your own popup themes and arrange some displaying parameters.
Also, you can set the frequency at which popup forms will appear on your site with cookies.
Pros:
Cons:
Pricing: There is a free plugin option. Moreover, three more pricing plans exist.
What We Think about Popup Maker?: Popup Maker is mostly known for WordPress as well, however, it fits many different website platforms. Besides, its users are mostly welcome with their customer service.
Best for meeting customer expectations
What Do Users Think about Popup Builder?: “Popup Builder is a highly effective Popup creator with a big variety of email collecting and targeting Popup types such as Mailchimp, AWeber, Geo, and Advanced targeting extensions, etc.” - Mariam Y.
➤ WordPress Rating of Popup Builder: 4.8 out of 5.
**WordPress Version: 4.2 or higher
Tested up to: 6.1.4
➤ G2 Rating of Popup Builder: 4.8 out of 5.
Popup Builder has 100,000+ active users around the world.
Key Features:
You can create promotional modal popups to increase conversions of your website.
Pros:
Cons:
Pricing: The tool claims a save-up of up to $500 on your budget and presents three plans.
What We Think about Popup Builder?: There might be some room for new features, but the tool is open to new feedbacks and improvement as a resul, which is a huge plus to the team.
Best for scheduled notices
What Do Users Think about Icegram?: “Icegram was developed with your audience in mind, as the tool ranges from the free version to the full version that offers all the services provided.” - Pedro Igor S.
➤ WordPress Rating of Icegram: 4.7 out of 5.
**WordPress Version: 3.9 or higher
Tested up to: 6.3.2
➤ G2 Rating of Icegram: 2.5 out of 5.
As one of the best WordPress popup plugins in the market, Icegram enables you to convert your visitors with beautiful opt-ins.
Key Features:
The difference between Icegram and most of the other services is that it’s not only a popup service.
It comes with converting messenger, hello bar, and toast notification features.
Pros:
Cons:
Pricing: There is a free plan called Starter, so you can give a chance.
What We Think about Icegram?: Overall, Icegram provides what is needed for its customers. However, there needs to be more advanced features to be more helpful.
Best for volunteering service
What Do Users Think about Hustle?: “I can get through my contacts SUPER FAST. You can text like 5,000 people in like 10 minutes.” - Rebecca A.
➤ WordPress Rating of Hustle: 4.4 out of 5.
**WordPress Version: 5.2 or higher
Tested up to: 6.3.2
➤ G2 Rating of Hustle: 4.5 out of 5.
Ease of Use: 9.6
Quality of Support: 8.3
Ease of Setup: 8.6
Hustle or Hustle Pro is WordPress's perfect online marketing tool.
You can create email opt-ins, popups, slide-ins, and floating social bars to increase conversions for your website.
Key Features:
Also, you can customize the design very easily.
It has an advanced behavioral targeting system such as use time, on-click, scroll, location, position, page, post, login, category, device, tag, and referral link.
Pros:
Cons:
Pricing: Hustle or Hustle Pro is highly budget-friendly because it starts from $3 per month.
What We Think about Hustle?: For the service of Hustle, the outstanding point on the reviews of WordPress is the customer support team, which is always there to help.
Best for flexible targeting options
What Do Users Think about OptinMonster?: “It helps us experiment with lots of different CTA and lead generation campaigns without writing the code ourselves” - Panos G.
➤ WordPress Rating of OptinMonster: 4.4 out of 5.
**WordPress Version: 4.7 or higher
Tested up to: 6.3.2
➤ G2 Rating of OptinMonster:4.3 out of 5.
Ease of Use: 8.7
Quality of Support: 8.4
Ease of Setup: 9.1
OptinMonster is a great tool for growing your email list on a WordPress website.
Key Features:
It provides a drag-and-drop popup builder for you to customize the popup campaigns without coding knowledge.
Pros:
Cons:
Pricing: There is no free plan for OptinMonster, but there are different paid annual plans that you can prefer:
What We Think about OptinMonster?: However OptinMonster has helpful features to use and favored by its loyal customers, people generally look for a free plan. Having a free plan can be a plus for OptinMonster as well to provide convenience.
Best for being user-friendly
What Do Users Think about Ninja Forms?: “I like Ninja Forms user friendliness. Once done completing your form, copy the shortcode and then paste.” - Verified User
➤ WordPress Rating of Ninja Forms: 4.3 out of 5.
**WordPress Version: 6.0 or higher
Tested up to: 6.3.2
➤ G2 Rating of Ninja Forms: 4.3 out of 5.
Ease of Use: 9.3
Quality of Support: 8.8
Ease of Setup: 9.0
Ninja Popups is one of the more popular WordPress popup plugins in the market.
This famous WordPress popup plugin is sold on CodeCanyon and was developed by Arscode.
This is a great deal considering its functionality, features, ease of integration, and pricing.
Key Features:
Since Ninja Popups does not need advanced skills to create popups, you don’t need to be an expert to make it happen.
With the help of the drag-and-drop builder, you can create popups in a few seconds and start benefitting from that!
Also, you can optimize your popups by tracking analytics. This is where Google Analytics integration proves useful!
Pros:
Cons:
Pricing: There are various plans for Ninja Forms; however, we find them a little pricey when compared to other alternatives.
What We Think about Ninja Forms?:
If you wonder about the comparison between Popupsmart and Ninja Popup, here is the answer: Popupsmart Vs. Ninja Popup
Best for collecting lead magnets
What Do Users Think about Sumo?: “Sumo is a tool that allows both company and its website visitors' experience easy. I like how it makes sharing pages and posts on our website easy for our visitors… ” -Verified User
➤ WordPress Rating of Sumo: 4.2 out of 5.
**WordPress Version: 3.0.1 or higher
Tested up to: 6.2.3
➤ G2 Rating of Sumo: 4.1 out of 5.
Ease of Use: 8.3
Quality of Support: 8.0
Ease of Setup: 8.2
Sumo has 100,000+ active installations and stands for helping small and large businesses increase their conversions.
Key Features:
It provides an easy tool to build an email list, reduce cart abandonment, and increase value.
Pros:
Cons:
Pricing: There is a free plan and a Pro plan for $39 per month when billed annually.
What We Think about Sumo?: Sumo generally focuses on its web kits, and everyone thinks of Sumo as a whole with its kits rather than its popups. However, with the capability it offers, popups are favored by people as well.
If you wonder about the comparison between Sumo and Popupsmart, here is the answer: Popupsmart Vs. Sumo.
Best for basic and fast customization
What Do Users Think about PopupAlly?: “Popup Ally was SO easy to set up and it looks very professional. I would highly recommend. Saved me so much stress and time.” - Kaelyrion, WordPress User for 8 years
➤ WordPress Rating of PopupAlly: 4.1 out of 5.
**WordPress Version: 2.3 or higher
Tested up to: 6.1.4
PopupAlly has 10,000+ active users.
PopupAlly offers a lightbox popup to build a list and convert abandoning visitors with Exit-Intent technology.
Key Features:
Also, by designing and embedding an opt-in box to your website, you can increase your conversions immediately.
Creating a popup with a flexible drag-and-drop design template helps enhance user experience.
Pros:
Cons:
Pricing: There is only one plan called PopupAlly Pro that costs $99 per year with unlimited features.
What We Think about PopupAlly?: PopupAlly looks perfect from afar, but we realize that there is more to improve for its users. Also, since there is no review on G2 or Capterra, we could only reach its reviews on WordPress itself, which is not the best way to learn the plugin perse.
Best for step-by-step beginning
What Do Users Think about Popups for Divi?: “I love this plugin! It worked beautifully straight out of the box, but by following the excellent tutorial provided by Divimode, I customized it to my exact needs.” -Wendy, WordPress User for 6 months.
➤ WordPress Rating of Popups for Divi: 4.8 out of 5.
WordPress Version: 4.0.0 or higher
Tested up to: 6.1.4
Popups for Divi provides very seamless and step-by-step progress for its users.
When someone visits its website, it can easily be seen that the users are guided professionally about how to use the tool.
Key Features:
Additionally, Popups for Divi is connected to the Divi family so that it can integrate easily.
Pros:
Cons:
Pricing: It is free to use. However, if you want to grow your plan, there is Divi Areas Pro with which you can reach more features.
What We Think about Popups for Divi?: In general, Popups for Divi gives a positive result for the users, however, it needs to work more to compete with other plugins. Plus, it is good to remind you that Popups for Divi has started its journey lately.
Best for social proof
What Do Users Think about TrustPulse?: “Installation is seriously a breeze, and the support since day one has been excellent. The response times are quick, and the level of detail on any ticket is extensive.” - Studio C5, WordPress User for a year
➤ WordPress Rating of TrustPulse: 4.5 out of 5.
WordPress Version: 3.5.1 or higher
Tested up to: 6.3.2
TrustPulse is a no-code FOMO tool to manage notifications and user activity at the same time.
Key Features:
By providing a storyline for the potential users on their website, TrustPulse maintains a reliable profile.
Besides, the most important advantage of the tool is the emphasis on social proof impact that is highlighted for the users.
Pros:
Cons:
Pricing: The pricing of TrustPulse starts from $9 to $50 per month when billed annually. However, there may be some discounts from time to time, so catching them might be a good choice to give a try.
What We Think about TrustPulse?: TrustPulse represents a reliable tool, however, it needs improvement for its user ratings and reviews on famous directories. Except for this point, the visitors are more likely to find what they are looking for.
Best for providing conversion-ready widgets as a search engine
What Do Users Think about Brave?: “Right from the first time I started using the plugin, I found it very easy to navigate around the settings and build attractive-looking popups for use on various websites.” - Simon M., Chief Content Creator
➤ WordPress Rating of Brave: 4.8 out of 5.
WordPress Version: 5.2 or higher
Tested up to: 6.1.4
➤ G2 Rating of Brave: 4.9 out of 5.
Ease of Use: 10.0
Quality of Support: 9.3
Brave is a search engine that offers more than 200 conversion widgets that will help users.
Key Features:
Also, the tool promises the exact solution at the end because you can gather diverse methods in one tool at a fair price.
When it comes to the usability of the plugins, Brave never steps back and helps you manage your tools seamlessly.
Pros:
Cons:
Pricing: There are three pricing plans for Brave with a 30-day money-back guarantee: Brave PRO, Brave Mega, and Brave Ultimate. Brave PRO costs $59 per year with all features and a website; Brave Mega costs $99 per year with all features and 10 websites; and Brave Ultimate costs $199 per year with all features and 100 websites.
What We Think about Brave?: As a browser, Brave is generous with its widgets and features since it offers them with all pricing plans. Thus, people who try Brave are able to reach plugins as well. However, it might be better if Brave has a free plan or trial
Best for calculations
What Do Users Think about ?: “We can change about almost everything in the forms we create to match our website design.” - Laurie, WordPress user for two months
➤ WordPress Rating of Forminator: 4.8 out of 5.
WordPress Version: 5.2 or higher
Tested up to: 6.4.1
Forminator is a feature-rich form builder plugin for creating contact forms, quizzes, and polls.
Key Features:
As a Stripe verified partner, Forminator offers custom pricing and clear responses for the questions you wonder.
With drag-and-drop form blocks, there are different elements you can use on your forms.
Pros:
Cons:
Pricing: The pricing of Forminator, or Forminator Pro, includes Basic for $7.5 per month , Standard for $12.50 per month, Freelancer for $32.50 per month, and Membership for $82.50 per month.
What We Think about Forminator?: Though Forminator looks so simple, its users are fond of the tool and what it provides. The only thing we find missing is the development of the plugin because there are other WordPress plugins that belong to WordPress itself. Therefore, while the users are happy with the tool, it can be open to further development as well.
Best for practical social proof engine
What Do Users Think about WiserNotify?: “I enjoy the platform's user-friendly interface and navigation.” - Sharon C, Marketing and Advertising
➤ WordPress Rating of WiserNotify: 5 out of 5.
WordPress Version: 5.1 or higher
Tested up to: 6.1.4
➤ G2 Rating of WiserNotify: 4.8 out of 5.
Ease of Use: 8.9
Quality of Support: 9.1
Ease of Setup: 8.6
WiserNotify is a free social proof tool that helps your visitors with testimonials and you with the social proof impact.
Key Features:
WiserNotify helps build relationships with your customers and visitors with its instant activities.
Also, the best part is the variety of use cases and CRO features for the ones who want advanced solutions.
Pros:
Cons:
Pricing: There is a free plan for 1K visitors per month. Moreover, Starter costs $16 for 10K visitors, Standard costs $26 for $30K visitors, Premium costs $40 for 50K visitors, and Agency Standard costs $85 for 200K visitors.
What We Think about WiserNotify?: WiserNotify has a great potential to win the hearts of its users and take this advantage with its great features. As far as we can experience, there is not much to concern on the user side in terms of their experience.
Best for providing web design and form building
What Do Users Think about Elementor?: “Elementor is very easy to handle and in no time you can learn how to use even complex functions. Most functions are useable via drag and drop and there are a lot of templates/examples you can use…” - Peter E., Advisor
➤ WordPress Rating of Elementor: 4.6 out of 5.
WordPress Version: 6.0 or higher
Tested up to: 6.4.1
➤ G2 Rating of Elementor: 4.5 out of 5.
Ease of Use: 8.9
Quality of Support: 7.9
Ease of Setup: 9.0
Though Elementor is mainly a website builder that allows WordPress users to create effective pages, creating popups is also possible with Elementor.
Key Features:
Also, it allows you to choose among made templates and gets you ready for contact forms.
Therefore, Elementor focuses on how you can move forward the game to the next level by providing the possibility of customization.
Pros:
Cons:
Pricing: Elementor has different pricing plans. However, WordPress Hosting Plans provide a 30-day money back guarantee. When it comes to plans, there are four plans: Basic, Business, Grow, and Scale. The pricing ranges from $9.99 and $49.99.
What We Think about Elementor?: As a website builder at the base point, people seem satisfied with Elementor as a WordPress popup plugins. Plus, when its users consider the other pros that they can reach, Elementor can be a logical choice to follow.
To conclude, gaining loyal customers does not happen in a few days, but popups can speed up this process.
WordPress popup plugins are essential to convert your visitors into customers or constant ones.
And adding a popup is a very precise step for increasing conversions and boosting sales.
Even if you aren’t a shop owner, it is still possible to increase engagement and make announcements to your visitors.
That is, once you choose your Wordpress popup plugin, the rest is assured!
Check the following questions as well if you have any question marks on your mind.
It depends. However, most popup plugins don’t aim to slow down your website. Besides, they want to be slight and configured correctly.
It also depends. Based on the functionality of importing and exporting data from popup plugins, migration can be easy or not.
Yes, exactly. You will be dealing with a large amount of leads and, thus, people. Therefore, you may need extra services to manage data.
If you are a WordPress owner or a potential one, you should take a look at these blog posts and discover more!