The number of people making purchases via the Internet reached 2.14 billion in 2021, according to statistics released by Statista. The same number was 1.66 billion 5 years ago.
E-commerce has grown over the past decade with the internet's rise.
People want convenience, and they can get that from a simple search on their computer or smartphone. The best part is that the transaction goes smoothly and quickly.
Consumers have also come to trust online retailers because of customer satisfaction surveys and high ratings for trustworthy businesses. The convenience of e-commerce has contributed to the increase in online shopping.
We have a lot to learn from the latest studies for e-commerce growth. Using these new findings in your 2022 marketing strategy will help you grow your business and increase your conversions.
Here are some takeaways that can help:
In 2020, e-retail sales accounted for 18 percent of all retail sales worldwide. This figure is expected to reach 21.8 percent in 2024.
This statistic clearly shows how e-commerce is becoming a more and more important part of global commerce.
By 2020, e-commerce sales in the US amounted to 4.28 trillion US dollars. By 2022, e-commerce retail revenues are projected to grow to 5.4 trillion US dollars worldwide!
The percentage of global e-retail sales reached 27.6 percent in 2020, up from 25.5 percent in 2015.
China’s online shopping market is enormous, and it has become the largest e-commerce market in the world.
The Chinese government has been promoting policies to support domestic e-commerce companies and to maintain a healthy competition environment for foreign e-commerce players in China.
They are poised to become the leader of e-commerce as it is expected to account for more than 50% of global e-retail sales by 2021.
The United States is second, with an expected 19 percent share of all online retail sales, followed in third place by the United Kingdom, with 4.8 percent.
A global October 2020 survey of e-commerce decision-makers revealed that 23 percent of companies found that increasing profit was most important for company growth in 2020.
In the late 1990s, Amazon.com was selling only books from an online bookstore. In 1997, Amazon.com began as an online bookstore and expanded its offerings over time.
They became a publicly-traded company in 1997 and reached $1 billion in annual sales by the end of 1999.
They offer more than 200 million items for sale as of today. Including digital downloads, streaming movies, music, e-books, and other services.
In the U.S Amazon is the online retailer that accounts for about 34% of online sales, and is expected to see its market share grow to about 50% by 2021.
Amazon will receive more than one-quarter of US e-commerce sales dollars for every category other than auto/parts.
The digital age has moved or accelerated many aspects of the business including B2B communications. B2B e-commerce trends will continue to play a role in the everyday operations of businesses.
According to eMarketer, B2B e-commerce site sales will reach $1.4 billion by 2021, which is an increase of 12.2% over the previous year.
According to DataReportal, in 2021 there are 5.22 billion unique mobile phone users worldwide, which is 66% of the world’s population!
Worldwide, the growth of e-commerce is being fueled by mobile consumers. They are using their phones and tablets to purchase goods and services. Therefore, as can be guessed, mobile shopping is also growing rapidly.
eMarketer estimates that online retail sales grew by 23.2 percent to reach $2.3 trillion in 2017. The mobile share of this stood at 58.9%, or $1.4 trillion dollars.
In 2021, mobile e-commerce could rake in some $3.56 trillion and then make up almost three-quarters (72.9 percent) of e-commerce sales.
Almost 43 million people in Brazil shopped online at least once in 2020. This is over 36 percent more than the 31.4 million unique online shoppers observed a year earlier!
In 2021, the Brazilian mobile commerce retail sales are expected to have the highest growth, at about 35 percent. Russia ranked second with a projected growth of just over 32 percent.
Recent calculations by the industry show that Turkey will have the highest percentage of e-commerce sales in retail by 2025.
The country's compound annual growth rate for e-commerce is expected to be 14.59 percent between 2020 and 2025.
Compound annual growth rate, or CAGR, is the mean annual growth rate of an investment over a specified period of time longer than one year.
The global retail e-commerce CAGR during the same period was 6.29 percent.
The amount of money spent on pandemic preparedness has decreased, which has shown to increase the amount of money available for spending on other things. Subsequently, consumers will begin buying more clothing once again.
The apparel/accessories category is expected to grow 18.9% in 2021.
2 categories will generate the majority of sales through e-commerce in 2021: books/music/video (69.1%) and computer/consumer electronics (53.2%). These two categories were e-commerce-majority in 2020.
BigCommerce is the best all-in-one platform with the flexibility to meet the needs of businesses of all sizes.
Amazon – Estimated traffic 2.5 billion monthly visitors
There are 24 million e-commerce websites worldwide.
At 51%, more mobile shoppers in the United States make purchases via apps than on m-commerce websites.
We're excited to share our findings with you, and hope that these statistics can help inspire your e-commerce business!
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