· 30 min read

14 Best Email Outreach Tools to Transform Your Strategy

Email outreach tools can help you elevate your efforts and reach prospects effectively.

Having these tools in your tool stack, you can automate repetitive tasks, get better insight into your outreach activities, and supercharge your campaign strategies.

We will explore the 14 best email outreach tools with their pros and cons, pricing, and user ratings to help you find the perfect match for your needs.

Without further ado, let's dive into these tools!

What is an Email Outreach Tool?

Email outreach tools are software to automate and manage your email marketing efforts.

These tools can help you to make your emails more engaging, personalized, and effective.

Email outreach software can automate outreach campaigns, verify email addresses, find prospects, and reach out to them properly.

Why are Email Outreach Tools Important?

a person using laptop and typing

Email outreach tools can accompany you in link-building activities, sales efforts, and more.

But why are email outreach tools such a game-changer?

Here are the quick reasons why email outreach tools are crucial:

  • Save time and effort: Since they automate the repetitive tasks that used to consume hours of your day, email outreach tools can save you time and effort.
  • Personalization features: Email outreach tools allow you to include personalization in your emails. You can address your recipients by their names, segment your list based on different criteria, and tailor your messages to resonate with each prospect.
  • Data-driven decisions: Email outreach tools can help you better understand data and analytics. You can track open rates, click-through rates, and deliverability to improve your campaigns accordingly.
  • Seamless integrations and workflows: These tools can integrate seamlessly with your CRM, marketing automation platforms, email service providers, and other software you use. That way, you can have a streamlined workflow to avoid manual activities for repetitive tasks.

14 Best Email Outreach Tools for Successful Campaigns

After extensive research, we gathered the 14 best email outreach tools with their pros and cons, pricing information, user reviews, and ratings.

Feel free to explore them and discover a suitable one to improve your email outreach campaigns!

Comparison of Email Outreach Tools
Email Outreach Tool Best For Free Trial/Plan Available Starting Price for Paid Plans G2 Rating
Nureply AI-powered cold emails Yes $99 4.3/5
Hunter Finding contact details Yes $34 4.4/5
Mailshake Personalized texts & links No $58 4.7/5
SendPulse Branded email templates Yes $6,40 4.6/5
Snov.io Bulk email verifier Yes $30 4.5/5
Yesware Email tracking Yes $15 4.4/5
Outreach AI-powered sentiment analysis No Contact Sales 4.3/5
GMass Merge & mass emails No $19,95 4.7/5
Saleshandy Automated follow-ups Yes $25 4.6/5
Woodpecker Email warm-up & recovery Yes $54 4.2/5
SmartReach Email sequencing & templates Yes $29 4.8/5
Klenty Emails with dynamic formulas Yes $50 4.6/5
Overloop Email tracking & automated tasks Yes $40 4.3/5
Lemlist Text, image & video variables No $50 4.2/5

1. Nureply

a screenshot of the landing page of Nureply, which is an email outreach tool

Nureply is an AI-powered cold email software that helps you save time and effort on outreach campaigns.

Using this tool, you can quickly create unlimited automation for your cold email sequences. Thanks to personalization and AI-powered solutions, you can enhance your cold emails for better email deliverability.

Pros:

  • Unlimited leads, warm-ups, cold emails, and inbox accounts
  • Automated and trigger-based cold email follow-ups
  • Website and LinkedIn-based personalization thanks to AI
  • Multinbox that displays all responses in one inbox
  • AI email assistant for hyper-personalized emails and icebreakers
  • Ability to compose and customize emails aligned with company data

Cons:

  • The lead management and integration with systems can be limited
  • The AI can be more personalized

Pricing: You can try it for 14 days and 30 credits.

  • The Starter plan that is suitable for individuals starts from $99 per month and includes 800 AI icebreaker credits, unlimited cold email sequences, unlimited email accounts, and unlimited email warm-ups.
  • The Growth plan, suitable for startups, starts from $159 per month and includes all features in the starter plan, plus 2000 AI icebreaker credits, API access, Zapier integration, cold email writer, and access to new features before everyone else.
  • The Enterprise plan, which is best for big companies, starts from $389 per month and includes all features in the growth plan, 6000 AI icebreaker credits, priority support, and support for account migration from different platforms.
  • The Unicorn plan, designed for Fortune 500 companies, is for $30,000/lifetime and includes all features in the enterprise plan, plus dedicated server setup, unlimited personalization, and priority support.
  • G2 Rating: 4.3/5
  • Ease of Use: 8.8/10
  • Quality of Support: 8.1/10

A user review: "What I like best about Nureply is its use of AI-powered icebreakers. The company's sophisticated training materials allow for creating unpredictable and compelling first lines in cold emails." -Daniel J., CEO.

See more reviews of Nureply on G2.

2. Hunter

a screenshot of the landing page of Hunter, which is an email outreach tool

Hunter is an email finder tool that helps you easily find your prospects' contact details.

Using this tool's capabilities like domain search, email finder, email verifier, and so on, you can find and connect with the people you want properly. You can also integrate it into your workflow with API solutions.

Pros:

  • Domain search feature to find email addresses from company name or website
  • Find verified emails of professionals with the email finder tool
  • Bulk email verifier, email verifier API, and Google Sheets add-on for accurate and valid emails
  • Cold emails with custom attributes, full control, templates, and attachments
  • Seamless integration with CRM, ESP, and automation tools like HubSpot, Gmail, Zapier and more
  • Domain search, email finder, email verifier, leads, campaigns API solutions for workflows

Cons:

  • Filter options can be improved
  • It might not work all the time

Pricing:

  • Free plan includes 25 monthly searches, 50 monthly verifications, one connected email account, and 500 recipients per campaign.
  • The Starter plan starts from $34 per month and includes 500 monthly searches, 1,000 monthly verifications, three connected email accounts, 2,500 recipients per campaign, and more.
  • The Growth plan starts from $104 per month and includes 5,000 monthly searches, 10,000 monthly verifications, 10 connected email accounts, 5,000 recipients per campaign, and more.
  • The Business plan starts from $349 per month and includes 50,000 monthly searches, 100,000 monthly verifications, 20 connected email accounts, 10,000 recipients per campaign, and more.
  • G2 Rating: 4.4/5
  • Ease of Use: 9.3/10
  • Quality of Support: 8.6/10
  • Ease of Setup: 9.6/10

A user review: "Hunter.io is a game-changer in email hunting, with an impressive user-friendly interface that makes finding and validating email addresses a breeze." -Noam D., Marketing Manager.

See more reviews of Hunter on G2.

3. Mailshake

a screenshot of the landing page of Mailshake, which is an email outreach tool

Mailshake is a sales engagement & automation software that helps you engage with your prospects effectively.

The tool includes use cases for sales leaders, sales reps, and agency owners. Apart from that, you can easily automate your email outreach and find prospects with a data finder.

Pros:

  • Contact sales prospects at once with outreach campaigns and automated follow-ups
  • Personalized texts and links with a mail merge feature
  • Displays opens, clicks, and replies to get a better insight into campaigns
  • Data finder tool helps to find prospects by role, location, or company filters
  • Tracking and managing lead status and replying to them are possible
  • Native and 3rd part integrations with Salesforce, Pipedrive, HubSpot, Outlook, LinkedIn and so on

Cons:

  • It doesn't have monthly pricing plans
  • The integration capabilities of Mailshake can be enriched

Pricing:

  • The Email Outreach plan, which is best for marketers and founders, starts from $58 per user/month, includes mail accounts from any provider, email warm-up service, email personalization, AI email writing with SHAKEspeare, automated email sequences and so on.
  • The Sales Engagement plan, which is best for sales teams, starts from $83 per user/month and includes a power phone dialer, LinkedIn automation, lead temperature, account level view & organization, and more.
  • The Starter plan, which is best for individuals or small teams, starts from $49 per month and includes 1,000 credits, search by job title, company, industry and location, customer support, and more.
  • The Pro plan, suitable for growing teams, starts from $99 per month and includes 2,500 credits monthly, export downloads, and more.
  • The Enterprise plan which is best for established teams, starts from $249 and includes 12,500 credits and other features in the pro plan.
  • G2 Rating: 4.7/5
  • Ease of Use: 9.3/10
  • Quality of Support: 9.2/10
  • Ease of Setup: 9.5/10

A user review: "Mailshake offers a super straightforward and simple user interface that takes minutes to learn." -David R., Founder.

See more reviews of Mailshake on G2.

4. SendPulse

a screenshot of the landing page of SendPulse, which is an email outreach tool

SendPulse is a multi-channel marketing automation platform that can be used for email outreach campaigns.

It includes solutions for triggered emails, chatbots, web push notifications, and scheduled SMS campaigns.

Pros:

  • Built-in spam checker for bulk email campaigns
  • Drag-and-drop and no-code builder for branded email templates
  • Up to 12,000 transactional email campaigns can be sent via SMTP or API
  • Campaign analytics to monitor the performance of campaigns with reports and graphs
  • Email verifier for improving deliverability rates and having a clean email list
  • Email campaigns can be launched to verified lists

Cons:

  • Integration capabilities can be enriched
  • Email verification solutions can be limited for some users

Pricing:

  • Free plan includes up to 15,000 monthly emails, 100 MB image storage, three sender email addresses, one domain, five flows, one landing page, and 100 email verifications.
  • The Standard plan starts from $6.40 per month and includes unlimited emails, 200 MB image storage, five saved segments, and 100 sender email addresses.
  • The Pro plan, which is for email marketing pros, starts from $7.68 per month and includes unlimited emails, 500 MB image storage, unlimited segments, and 300 sender email addresses.
  • The Enterprise plan, for large companies, starts from $10.75 per month and includes unlimited emails, 500 MB image storage, advanced segmentation, and 300 sender email addresses.
  • G2 Rating: 4.6/5
  • Ease of Use: 9.0/10
  • Quality of Support: 8.6/10
  • Ease of Setup: 8.9/10

A user review: "The free version of SendPulse is very awesome, not to mention the paid version. SendPulse is very easy to use and navigate even for a newbie in email marketing." -Ayomide A., Public Relations Associate.

See more reviews of SendPulse on G2.

5. Snov.io

a screenshot of the landing page of Snov.io, which is an email outreach tool

Snov.io is a sales automation and outreach tool with various solutions that can be useful for email marketing.

This email outreach tool includes solutions for generating leads, closing deals, and managing sales properly. Sales solutions provide email finder, email drip campaigns, email warm-up, sales CRM, email verifier, and technology checker for efficient sales activities.

Pros:

  • Email finder includes search by domain, by company, from names, and Boolean search and filters
  • Automated, personalized email drip campaigns and follow-ups
  • Email warm-up to avoid spam and increase open rate and sender reputation
  • Bulk email verifier for a clean and valid email list
  • Chrome extensions include email tracker, email finder, and LI prospect finder
  • Integrations with HubSpot, Pipedrive, Gmail, Calendly, Zapier, Make.com, Salesforce and more.

Cons:

  • Sometimes, email addresses might not be accurate
  • There is a steep learning curve for complete beginners

Pricing:

  • The Trial plan, which is free, includes 150 credits, 100 email recipients, unlimited sender accounts, and one mailbox warm-up.
  • The Starter plan starts from $30 per month and includes 1,000 credits, 5,000 email recipients, unlimited sender accounts, and one mailbox warm-up.
  • The Pro plan starts from $75 per month and includes 5,000 credits, 10,000 email recipients, unlimited sender accounts, and three mailbox warm-ups.
  • The Managed Service plan starts from $2,999 per month and includes custom lead gen and outreach campaigns, AI playbook, 1,000+ ICP contacts, 1,000+ SOM companies, and so on.
  • G2 Rating: 4.5/5
  • Ease of Use: 9.1/10
  • Quality of Support: 9.0/10
  • Ease of Setup: 9.4/10

A user review: "The best thing about Snov.io is that it is a multifunctional tool. It automates the process of finding potential leads, email campaigns, and serves as a CRM where we can organize the sales process stage by stage." -Stacey H., Digital Marketing Specialist.

See more reviews of Snov.io on G2.

6. Yesware

a screenshot of the landing page of Yesware, which is an email outreach tool

Yesware is an email outreach tool with solutions like tracking emails, creating templates, CRM sync, and so on.

Using this tool, you can improve your sales and outreach activities and reach your prospects effortlessly.

Pros:

  • Email tracking shows when recipients read emails, click links, or view attachments
  • Ready-to-use and customizable email templates
  • Prospector tool for verified contact data
  • Automated email campaigns and multi-channel campaigns
  • Reporting and analytics for daily activity, engagement data, and results
  • Integrations with Outlook, Gmail, Salesforce, LinkedIn, and more

Cons:

  • It would be better if email templates and customization options were improved
  • Reminder alerts might have some issues and should be enhanced

Pricing:

  • The Free Forever plan includes basic email open tracking, basic attachment tracking, ten campaign recipients/month, a meeting scheduler, weekly webinar training, and email support.
  • The Pro plan starts from $15 per seat/month and includes unlimited email open tracking, unlimited email link tracking, unlimited attachment tracking, 20 Campaign recipients/month, email and phone support, and more.
  • The Premium plan starts from $35 per seat/month and includes unlimited campaigns, unlimited teams, shared templates & campaigns, team reporting, and more.
  • The Enterprise plan starts from $65 seat/month and includes Salesforce Email Reply Sync, Salesforce Calendar Sync, Salesforce Background Sync, trusted IP ranges, and so on.
  • For Custom Plan’s details, contact sales.
  • G2 Rating: 4.4/5
  • Ease of Use: 8.8/10
  • Quality of Support: 8.5/10
  • Ease of Setup: 8.8/10

A user review: "It is a very effective tool to use for email marketing campaigns. You can create any size campaign you want, and have it launch over any timeframe you choose." -Holly A., Sr Manager.

See more reviews of Yesware on G2.

7. Outreach

a screenshot of the landing page of Outreach, which is an email outreach tool

Outreach is a sales execution platform that can be used to create pipelines and achieve sales goals.

The tool provides various capabilities, including sales engagement, deal management, mutual action plans, conversation intelligence, rep coaching, deal insights, pipeline management, and sales forecasting.

Pros:

  • Streamlined workflows and sequences with templates
  • Automated data sync to save rep time
  • AI-powered sentiment analysis to increase reply rates
  • A/B testing, deal health score, and analytics for better-performing campaigns
  • Action item detection and follow-up
  • Integrations with over 90 tools, including HubSpot, LinkedIn, Gmail, and so on

Cons:

  • Receiving support is complicated and can be improved
  • Setting up the product can be overwhelming for complete beginners

Pricing: Outreach has two plans: Standard and Professional. You can contact the sales team to request pricing and get a demo.

  • G2 Rating: 4.3/5
  • Ease of Use: 8.3/10
  • Quality of Support: 8.3/10
  • Ease of Setup: 7.6/10

A user review: "We love using sequencing to help structure the outreach process. Setting tasking and reminders on top of automating email sends is amazingly effective for my team." -Stephanie A., Sales Operations Analyst.

See more reviews of Outreach on G2.

8. GMass

a screenshot of the landing page of GMass, which is an email outreach tool

GMass is a solution that allows you to merge and mass emails for Gmail.

Using this tool, you can schedule your email campaigns and send mass emails for effective outreach campaigns.

Pros:

  • Campaign analytics
  • Automatic follow-up emails
  • Segmented campaigns
  • Reply and unsubscribe management
  • Third-party SMTP integration for sending limits
  • Email verification and maximum deliverability solutions

Cons:

  • Sending personalized messages to multiple contacts can be clarified and enhanced
  • Customer support can be improved

Pricing:

  • The Standard plan starts from $19.95 per month and includes unlimited contacts, unlimited campaigns, mail merge personalization, email address verification, custom tracking links, and spam solver.
  • The Premium plan starts from $29.95 per month and includes everything in the standard plan, sequences, follow-ups, API access, A/B testing, and more.
  • The Enterprise plan starts from $49.95 per month and includes everything in the premium plan, high-priority support, and more.
  • G2 Rating: 4.7/5
  • Ease of Use: 9.3/10
  • Quality of Support: 9.2/10
  • Ease of Setup: 9.3/10

A user review: "I have been using G Mass Services for the past year, and I must say that it is one of the best mail-marketing Google extensions available in the market. The best part about this extension is that it is very easy to use and cost-effective." -Meena M., CEO.

See more reviews of GMass on G2.

9. Saleshandy

a screenshot of the landing page of Saleshandy, which is an email outreach tool

Saleshandy is a cold email software that can help you generate more leads and automate outreach campaigns.

It includes features for high deliverability and better open rates with personalized cold emails. Solutions of Saleshandy include IT services, SaaS, recruitment, outbound sales, and agency portals so that you can benefit from suitable solutions for your industry.

Pros:

  • Automated and personalized follow-up emails to improve reply rate
  • Email warm-up feature with a human-like algorithm
  • Email deliverability toolkit to verify contact list, personalize templates, and send efficient campaigns
  • Real-time writing assistant for email copy
  • Email Preheader feature to preview email body content
  • Unified Inbox to manage prospect conversations from a single place

Cons:

  • The user interface can be improved
  • Email templates and customization options can be enhanced

Pricing: A 7-day free trial is available.

  • The Outreach Basic plan starts from $25 per month and includes unlimited email accounts, sender rotation basic, unified inbox basic, five email accounts for warm-up, 2,000 total prospects, 10,000 emails per month, and 2,500 email verification credits.
  • The Outreach Pro plan starts from $74 per month and includes everything in the outreach basic plan, plus unlimited team members, sender rotation pro, unified inbox pro, Pipedrive & Zoho integrations, 20 email accounts for warm-up, 30,000 total prospects, 125,000 emails per month, 10,000 email verification credits.
  • The Outreach Scale plan starts from $149 per month and provides everything in Outreach Pro, plus the sender rotation scale, 50 email accounts for warm-up, 60,000 total prospects, 250,000 emails per month, and 25,000 email verification credits.
  • The Outreach Scale Plus plan starts from $219 per month and includes everything in the outreach scale plan, plus agency portal, dedicated success manager, 100 email accounts for warm-up, 100,000 total prospects, 350,000 emails per month, 45,000 email verification credits
  • Account Management Services starts from $1500 per month, and you can contact sales for details.
  • G2 Rating: 4.6/5
  • Ease of Use: 9.1/10
  • Quality of Support: 9.0/10
  • Ease of Setup: 9.1/10

A user review: "I recently started using SalesHandy for my email warm-up, and I am delighted with the experience. The software is incredibly easy to use and allows me to create campaigns with flexibility and ease." - Pathik B., Co-founder.

See more reviews of Saleshandy on G2.

10. Woodpecker

a screenshot of the landing page of Woodpecker, which is an email outreach tool

Woodpecker is a cold email software with tools for outreach campaigns and sales activities.

Woodpecker has products for cold email, sales assistant, agency, scale, and prospects. You can use this tool according to your business and operation needs for maximum effectiveness.

Pros:

  • Real-time email list verification and invalid email detection
  • Email warm-up and recovery capabilities
  • Open, click, and response tracking to measure success
  • LinkedIn automation to grow your outreach
  • One intuitive panel displays all client accounts for efficient management
  • Randomized sending frequency and spam check

Cons:

  • Customer service should be improved
  • User interface can be enhanced to be more modern and user-friendly

Pricing: A Free trial for seven days is available.

  • The Cold Email plan starts from $54 per month and includes mailbox rotation, condition-based campaigns, warm-up & recovery, email list verification, follow-ups A/B testing, and more.
  • The Sales Assistant plan starts from $64 per month and includes LinkedIn automation, unlimited follow-ups, A/B testing, and more.
  • The Agency plan starts from $79 per month and includes deliverability monitor, email list verification, A/B testing, and more.
  • G2 Rating: 4.2/5
  • Ease of Use: 8.6/10
  • Quality of Support: 7.8/10
  • Ease of Setup: 8.7/10

A user review: "I like that Woodpecker not only automates my messaging but also gives a possibility to customize the first message for one particular prospect." -Julia I., Sales Lead.

See more reviews of Woodpecker on G2.

11. SmartReach

a screenshot of the landing page of SmartReach, which is an email outreach tool

SmartReach is a cold email outreach software with AI-powered sales solutions.

It helps users to send personalized emails and automate their follow-up emails. Thanks to automation solutions, you can speed up the outreach campaign process.

Pros:

  • Email sequencing includes auto-pause campaigns, direct reply detection, manual replies
  • Email deliverability and built-in email verification for effective campaigns
  • AI-driven cold emails and contextual email copies
  • A/B testing multiple subject lines or content
  • Personalized cold emails and schedule follow-ups
  • Account-based sales activities to target multiple stakeholders

Cons:

  • The reports page can be improved to be more user-friendly
  • Setup can be a bit complicated for complete beginners

Pricing: A free trial is available.

  • The Email Outreach plan starts from $29 per month and includes unlimited campaigns, follow-ups, AI assistance, email validation, A/B testing, spam test reports, Zapier & workflow automation, etc.
  • The Sales Engagement plan starts from $49 per month and includes unlimited multi-channel campaigns, advanced integrations and workflow automation, 2FA, 30 LinkedIn email finder credits, and more.
  • Agency and Enterprise plans are available, and you can contact sales for their pricing details.
  • G2 Rating: 4.8/5
  • Ease of Use: 9.2/10
  • Quality of Support: 9.6/10
  • Ease of Setup: 8.8/10

A user review: "For me, the simplicity of the software is what makes Smartreach so good. I like how on the agency subscription you are able to add teams and clearly separate the performance of clients and campaigns." -Hugh J., Founder & CEO.

See more reviews of SmartReach on G2.

12. Klenty

a screenshot of the landing page of Klenty, which is an email outreach tool

Klenty is a sales engagement software for personalized emails and automated follow-ups.

This tool lets you engage with your prospects through emails, calls, texts, and LinkedIn. The tool includes solutions for inbound sales, outbound sales, account-based sales, cold email, and email sequences.

Pros:

  • Automated cold emails and follow-ups with personalized email campaigns
  • Liquid email templates and dynamic formulas
  • Edit emails manually and insert custom first lines
  • Email validation solution for reducing bounce rates
  • Deliverability insights to improve email deliverability
  • Email sending control to limit the email numbers

Cons:

  • The user interface is not always responsive and can be enhanced to be more user-friendly
  • The prospect look-up sometimes needs to be faster

Pricing: Free trial is available.

  • The Startup plan starts from $50 per user/month and includes email deliverability, sales ops, reply optimization, email personalization, and task management.
  • The Growth plan starts from $70 per user/month and includes CRM, intent-based follow-ups, multi-channel outreach, and sales management.
  • The Pro plan starts from $100 per user/month and includes sales coaching, data, account-based prospecting, and website tracking.
  • For the Enterprise plan's pricing details, you can contact the sales team.
  • G2 Rating: 4.6/5
  • Ease of Use: 8.6/10
  • Quality of Support: 9.2/10
  • Ease of Setup: 8.5/10

A user review: "Gets the job done. Integrates well with LinkedIn and allows for multi-channel cadences. Pretty cheap too." - Alex L., Founder.

See more reviews of Klenty on G2.

13. Overloop

a screenshot of the landing page of Overloop, which is an email outreach tool

Overloop is a sales engagement platform that provides solutions for email outreach.

It can be used for outbound sales, business development, and link building with various capabilities. Also, sales agencies can use this platform for running campaigns.

Pros:

  • Email finder algorithm to find missing email addresses
  • Google Chrome extension and LinkedIn search import for generating leads easily
  • Templates, variables, and custom fields for personalized email messages
  • Email tracking solutions include tracking opens, clicks, visits, bounces, replies, and out-of-office or automatic replies
  • Workflows and automated tasks to save time
  • Integrations with Slack, Calendly, Zapier, LinkedIn, Pipedrive and more

Cons:

  • Data exporting is not always accurate and fast; it would be better if it were improved
  • The tool can be expensive for small businesses and individuals

Pricing: A 14-day free trial is available.

  • The Startup plan starts from $40 per user/month and includes access to all features, a maximum of three running campaigns, and 100 email finder credits/user/month.
  • The No-Brainer plan starts from $82 per user/month and includes everything in the startup plan, plus unlimited campaigns, 250 email finder credits/user/month, professional services & support.
  • G2 Rating: 4.3/5
  • Ease of Use: 8.4/10
  • Quality of Support: 8.6/10
  • Ease of Setup: 8.6/10

A user review: "Have used at two companies now and really like how easy Overloop is to use and the accuracy of the contact details they provide back." -Brendan C., Senior Digital Marketing Manager.

See more reviews of Overloop on G2.

14. Lemlist

a screenshot of the landing page of lemlist, which is an email outreach tool

Lemlist is an AI-powered sales engagement platform that can find buyers and engage through multiple channels to reach potential customers.

Pros:

  • Text, image, video, and website variables for personalized emails
  • Follow up automatically with a workflow
  • Warm up email address to protect the reputation
  • Automated API steps to trigger physical mailing, send LinkedIn vocals, and so on
  • Manage and control teams' and customers' accounts from a single dashboard
  • Integrations with HubSpot, Salesforce, Pipedrive, Uplead, Zapier, Slack, LinkedIn, and more

Cons:

  • It would be better if reporting had filters
  • Integrations with other platforms might have bugs from time to time

Pricing:

  • The Email Outreach plan starts from $50/seat/month and includes unlimited emails, AI campaign and icebreakers, personalization, multiple sending accounts, automated follow-ups and more.
  • The Sales Engagement plan starts from $83/seat/month and includes advanced conditions, automated LinkedIn prospection, native cold calling integration, custom landing pages, and more.
  • The Enterprise plan has custom pricing so that you can contact sales for details.
  • G2 Rating: 4.2/5
  • Ease of Use: 8.8/10
  • Quality of Support: 8.5/10
  • Ease of Setup: 9.3/10

A user review: "I love using it for automating our B2B emails as it's super user-friendly and has great tools to build a campaign." -Nicole C., Marketing Executive.

See more reviews of Lemlist on G2.

How to Choose the Right Email Outreach Tool?

a man wearing headphones and checking laptop screen

While choosing an email outreach tool, you should keep a few things in mind.

By evaluating these factors and considering your specific needs, you can choose the perfect email outreach tool:

  • User-friendliness and learning curve: Look for a tool that offers a user-friendly interface and intuitive features. The less time you spend figuring out how to use it, the more time you can focus on crafting engaging emails for your campaigns.
  • Customization and personalization capabilities: Personalization is crucial in email outreach. Go for a tool to customize your emails, insert dynamic fields, and segment your contact list for personalized campaigns.
  • Integration options: Check if the tool seamlessly integrates with the tools you are currently using. Integration capabilities with your CRM, marketing automation platform, or other essential tools can save you time and energy to streamline your workflow.
  • Deliverability and email verification: Email deliverability can make or break your outreach campaigns. A proper email outreach tool will provide features to enhance deliverability. It should also help you maintain a clean email list with email verification solutions.
  • Pricing: Email outreach tools come in various price ranges, from free options with limitations to premium tools with advanced features. Remember that investing a bit more in a quality tool can improve efficiency and effectiveness.

Wrap Up

Email outreach offers the opportunity to engage, influence, and make a lasting impact on growth. Thanks to these activities, you can build meaningful and lasting relationships with your prospects and potential customers.

You can get help from email outreach tools to achieve your goals, thanks to their useful capabilities.

Don't forget to set smart goals and prioritize personalization and authenticity in your outreach campaigns using these tools.

In this article, we've covered the 14 best email outreach software, highlighted their pros and cons, and guided you in choosing the perfect tool.

We hope you found this guide helpful. Armed with this knowledge, you're ready to skyrocket your engagement!

Frequently Asked Questions

magnifying glass and "frequently asked questions" written on paper

Are There Free Email Outreach Tools Available?

Yes! Some free email outreach tools are available, such as Hunter, SendPulse, and YesWare. They can often come with limitations regarding the number of emails you can send or the features you can access.

What Features Should I Look for in Email Outreach Tools?

When choosing email outreach tools, look for features like contact management and segmentation, personalization capabilities, email tracking and analytics, and integration options. Pay attention to email verification and A/B testing features for effective outreach campaigns.

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