
Born to be a 🌸💖🎀 marketing girlie, somehow evolved into a 📱📈🔢 data-driven strategist—and honestly, I love living at that intersection.With a background in language and literature, I’m obsessed with creating soulful, story-driven content that actually connects with people. ✨As a Growth Marketer at Popupsmart, I create data-driven content focused on lead generation, conversion rate optimization (CRO), popup marketing, and eCommerce growth strategies—helping online businesses boost conversions, increase sales, and turn traffic into loyal customers.I love researching, writing, and blending creativity with strategy. As a true positivist and utilitarian, I trust numbers, insights, and a bit of science to make creativity smarter and more effective. 🤓This mix of creativity and analytical thinking shapes how I approach growth, storytelling, and everything I create. 🚀