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How to Integrate Popupsmart with Meta Pixel

Connect Popupsmart with Meta Pixel to send a Lead event on every popup form submission. Learn how to enable the toggle, meet the requirements, and test it.

Connect Popupsmart with Meta Pixel to send a standard Lead event whenever a visitor successfully submits a form in your popup campaign.

It uses the Meta Pixel already installed on your website, so you do not need to enter a Pixel ID.

Requirements

Before enabling the feature, make sure:

  • Meta Pixel is installed on your website.
  • The Meta Pixel fbq code is available on the page.
  • Your popup campaign contains a form.

How to Enable Meta Pixel

Open Your Campaign

Open your popup campaign and go to the Publish step.

Turn On Meta Pixel

Find Meta Pixel in the left panel and turn on the toggle.

Popupsmart Publish step with the Meta Pixel toggle turned on and its info panel expanded, with a red arrow pointing to the enabled Meta Pixel toggle

Publish Your Campaign

Publish or update your campaign to apply the change.

Once enabled, each successful form submission sends a Lead event to Meta Pixel. The event is tagged with the campaign name, helping you track conversions and create audiences in Meta Ads.

Testing the Integration

To confirm that events are being sent:

Open Meta Events Manager

Open Meta Events Manager and go to the Test Events tab.

Submit the Popup Form

Visit your website and submit the popup form.

Check for the Lead Event

Check whether a Lead event appears in Test Events.

Note

Ad blockers, browser privacy settings, or consent tools may prevent the event from being sent.

Do you have additional questions about connecting Popupsmart with Meta Pixel? Contact Us!

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