Micro Conversion Definition - What is Micro Conversion?

A micro conversion is the first step of your main conversion goal, often called macro-conversions. Micro conversions may not seem like a win. However, it shows you that the user has an interest in your product or service.

Micro Conversion Examples

In order to increase our micro conversions, we need to understand what is a micro conversion. One of the easy ways of figuring it out is checking out common examples. However, some examples may not be suitable for your website. Also, your website may have some micro conversions which are not listed below.

Micro Conversions examples image

Why Should You Track Micro Conversions?

You should track your Micro Conversions in order to

  • Understand user attitude,

  • Nurture leads,

  • Choose suitable conversion funnels,

  • Fix mistakes.

Convertion Rate Related Article

Conversion Rate Optimization (CRO): The Beginners Guide

Conversion Rate

Macro Conversion