How Much Does Lead Generation Cost?
Tuğçe Gör
In the following article, we will go through the definition of lead generation, learn how to calculate cost per lead (CPL), examine which type of costs needed to include in…
Browsing Category
Conversion Optimization
25 posts
Subcategories
Email Marketing ROI Calculation & How to Use Email ROI Calculator
No matter how many innovative digital marketing tactics emerge, email marketing is still one of the most effective marketing channels due to its permission-based feature, its business utility, its customization,…
16 Steps of Customer Acquisition Process for Digital Marketers
Welcome to have a better understanding of the customer acquisition process in digital marketing. Following article provides you information about what customer acquisition means. You will see if there is…
Zapier Integration for Digital Marketing / 3 Handy Zap Examples
As digital marketers, we have lots of workflows to get success depending on our goals. Would not it be hilarious to own an automation tool easing our job? Well, Zapier…
What is a Landing Page? / How to Create a Landing Page? / 10 Best Landing Page Examples
What is a Landing Page? A landing page is a page on your website that aims to convert visitors into leads by offering something valuable in exchange for a visitor’s…
Lifecycle Benchmark for Email Marketing / Analyzed 1,387 Brands
Mia Buse
Wondering how customers engage with your brand over time? Email marketing is a revenue-driver technique generating more than 50 times its return on investment. However, email open, click and click-to-open…
10 Best Shopify Popup Apps: Comparison / 2019
If you’re running an e-commerce store and looking for some ways to increase your conversions and drive more sales, you’ve found the best way to this post. Here you can…
10 Best WordPress Popup Plugins: Comparison / 2019
Are you someone who is not satisfied with the conversion rate of subscription form on the website? If so, welcome to the club. Don’t worry, we’ve all been there. If…
WhatsApp Business API Guide / How to Get Started
Let’s start with a quick but still MASSIVE statistics from Whatsapp. WhatsApp has 300 million daily active Status users worldwide, up from 250 million global DAU in the previous quarter.…
How to Create Modal Popups / Bootstrap & jQuery & CSS
Paula Jones
Modal popups are often used on the web. Some of which are uses of them involve making newsletter signups, demonstrating notifications/alerts, and controlling register and login forms. You can use…